Consumer Insights Sr. Manager

6 days ago


New Delhi, India ALLEN Full time

Job Responsibilities: Manage Quant + Qual Research:Brand health trackers, consumer and market deep dives, segmentation, comms testing, exploratory immersions etc. Drive Growth Insights:Market sizing, opportunity identification, competitive landscaping, and market/category entry studies. Execute with Ownership:Moderate FGDs/IDIs (English & Hindi), design surveys, manage fieldwork, ensure robust data quality. Turn Data into Action:Analyze results, synthesize insights, and provide clear, actionable recommendations. Collaborate & Influence:Collaborate with cross-functional teams (Marketing, Sales, Product, Academics, Analytics, CX) to embed consumer-centric thinking. Liaise with agency partners/vendors:Ensure high-quality and timely outputs from external partnersWhat we are looking for: Experience:6–10 years in consumer insights / market research (agency + client side mix) preferred but not mandatory Expertise:Quant & qual research, moderation, survey design, analytics, report writing, insight storytelling Mindset:Entrepreneurial, proactive, high ownership, bias for action, problem solver Business Acumen:Ability to link insights to growth strategies and influence stakeholders Languages:Fluent in English & Hindi Mobility:Willing to travel for research and market immersions



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