Nutrabay - Creative Director

4 weeks ago

Gurugram, India Nutrabay Full time

You should apply if you have:

- A deep understanding of content, design, creative & brand marketing.

- Have a demonstrable track record of bringing positive impact in your previous organizations.

- Substantial background in leading design & content creation teams.

- Have been working in a growth leadership role with a large D2C brand or a marketplace.

- A passion for building and scaling consumer brands.

- A strong entrepreneurial spirit.

You should not apply if you:

- Can't work in a process driven environment.

- Can't build processes or structures.

- Prefer to work in silo as an individual contributor.

- Are not passionate about the health and nutrition industry.

- Have less than 6-7 years of work experience.

- Have not managed teams before.

- Have not worked directly with a large consumer brand before.

- Don't enjoy a hands-on approach and prefer a purely delegative leadership style.

Skills Required:.

- Ability to lead & mentor creative teams including static & motion design, social media content creation.

- Ability to improve creative efficiency using AI.

- Ability to generate original ideas and inspire creativity within the team.

- Strong understanding of visual aesthetics and design principles. Proven leadership skills to guide and motivate creative teams.

- Ability to create and maintain a consistent brand identity across various platforms.

- Ability to manage multiple projects simultaneously and meet deadlines.

- Ability to present ideas and concepts effectively to stakeholders and team members.

- Expertise in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).

What will you do?

- Develop and Champion the Creative Vision: Define the brand's overall creative direction, ensuring consistency, innovation, and alignment with business goals.

- Think big picture, translate strategy into compelling visuals and narratives, and set the tone for all creative endeavors.

- Lead and Inspire Creative Powerhouse: Supervise and mentor a diverse team of designers, animators, copywriters, and social media specialists.

- Foster a collaborative and high-performing environment that encourages creativity, problem-solving, and continuous improvement.

- Drive Visual Excellence: Oversee the creation of high-quality static design assets across the customer journey, - including product pages, marketing materials, email campaigns, and user interface elements.

- Master of Motion: Guide the development of engaging motion graphics and animation to enhance the user experience, highlight product features, and elevate brand storytelling.

- Strategic Storytelling: Collaborate with marketing and product teams to develop compelling brand messaging and content strategies across all social media platforms (e. , Instagram, Facebook, TikTok).

(ref:iimjobs.com)

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