Fashion Content Writer
1 month ago
The Loom is hiring Fashion Content Writer for developing marketing and communications content. The CTC would range between 3.0L – 4.0L per annum depending upon experience and ability.
Responsibilities
- To write SEO friendly blog articles using SEO strategies
- To develop content for multiple platforms, such as our website, email marketing, videos, and blogs.
- To write content for description of the products on our website
- Should be responsible for all website content
- Research industry-related topics (combining online sources, studies, etc.)
- Write clear marketing copy to promote our products/services like ad copies for facebook and google ads
- Prepare well-structured drafts using Content Management Systems
- Proofread and edit blog posts before online display
- Submit work to supervisor for input and approval
- Coordinate with marketing and design teams to illustrate articles
- Promote content on social media
- Identify customers’ needs and gaps in our content for improvement
- Ensure all-around consistency (style, fonts, images and tone)
- Update website content as needed
Qualifications
- At least 2-3 Years of work experience as a fashion copywriter, content writer or similar role
- An understanding of SEO best practices
- Solid web content writing skills
- Hands-on experience with content management systems (e.g. WordPress)
- Understanding of web analytics
- Familiarity with social media
- Degree or BSc in English, Communications, or relevant field Proficient in Ms Word, Powerpoint, Email Writing, etc
Industry
- Apparel & Fashion
Employment Type
Full-time
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