Copywriter

3 months ago


Coimbatore, India Fincity Full time

Our Hiring Philosophy:

” Can do Attitude, Learning/Growth Mindset, Commitment to Excellence and Dedication is of utmost importance to us.”

Fincity is pan-India financial decisioning platform focused on serving consumers through their life’s most important financial decision – buying and financing a home by enabling “one click” experience. We sit at the convergence of proptech and fintech by reimagining two largest industries globally – Real Estate and Banking.


Position Overview:


We are seeking a talented and creative Copywriter to join our growing marketing team at FinCity. The ideal candidate possesses a passion for crafting compelling and concise copy that resonates with our target audience. As a Copywriter, you will play a key role in developing content for various marketing channels, ensuring consistency in messaging and brand voice.


Responsibilities:


  • Write clear, concise, and strategical copy that aligns with our clients’ brand voice and resonates with our target audience.
  • Strong experience in strategic ideation and execution for business growth
  • Collaborate with the marketing team to brainstorm ideas, develop concepts, and create content strategies that drive engagement and generate leads.
  • Research and understand market trends, customer preferences, and industry best practices to inform your writing and ensure relevance and effectiveness.
  • To ensure accuracy, consistency, and adherence to brand guidelines, grammar rules, and stylistic standards.
  • Work closely with design and video team members to integrate copy seamlessly into visual assets and multimedia presentations.
  • Stay up to date with emerging trends and technologies in real estate marketing and content creation to continuously enhance our communication strategies and maintain a competitive edge in the market.


Qualification


  • Bachelor's degree in English, Journalism, Communications, Marketing, or a related field.
  • Proven experience (5+ years) as a copywriter, preferably in the real estate industry or a related field.
  • Exceptional writing, editing, and proofreading skills with a keen eye for detail and a strong command of grammar, punctuation, and syntax.
  • Creative thinking and the ability to generate original ideas and concepts that resonate with diverse audiences.
  • Strong research skills and the ability to gather and analyze information from various sources to support your writing.
  • Excellent time management and organizational skills, with the ability to prioritize tasks and meet deadlines in a fast-paced environment.
  • Familiarity with content management systems (CMS), social media platforms, and digital marketing tools is a plus.



Join our dynamic team and contribute your talent and expertise to drive the success of Fincity as a leading real estate finance brand in the industry. Apply now to embark on an exciting journey with us


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