Creative Director

2 weeks ago

Cochin, Kerala, India Angel and Genie Full time

Location : Kochi

Exp : 10+years

Creative Oversee the quality, creativity and consistency of all visual deliverables across game and marketing projects

- Collaborate with Producers, Designers and Artists to create visually compelling graphics, animations and UI elements

- Develop concept art and visual direction for new game features, titles and marketing assets

- Define and maintain a cohesive visual identity across games

- Align the games art style with core casino mechanics and player psychology

- Lead the creation of engaging win animations, bonus visuals and jackpot effects that enhance player satisfaction

- Direct the design of promotional assets- Ad creatives, videos and store visuals- that align with social casino trends and boost user acquisition

- Guide art for events, themed visuals, special offers and seasonal content to support monetization and retention goals

- Manage the art production pipeline, setting clear processes, guidelines and timelines

- Estimate and prioritize tasks to ensure on-time delivery without compromising quality

- Mentor, train and inspire the Art Team to continuously elevate their skills and performance

- Facilitate strong collaboration with development, product and marketing teams

- Stay current with visual, UX and casino art trends to keep our games visually competitive and genre-relevant

- Analyze the visual impact of art assets on key KPIs such as engagement, retention and monetization

Required Skills & Experience :

- 15+ years of relevant experience, including 10+ years in a senior or lead art role, preferably in games or interactive content

- A strong online portfolio showcasing game-related visual design, preferably in casino or F2P titles

- Proven experience in UI design, graphic design and visual storytelling for games

- Strong leadership skills with a track record of managing and growing creative teams

- Mastery of Adobe Creative Suite and other industry-standard art tools

- Fluency in English is essential, with excellent written and verbal communication as this position requires close collaboration with our US team and international partners

- Deep understanding of casino-themed visual elements like reels, glows, coins, tactile UI and celebratory effects

- Experience working on casino games, in either social or real-money formats

- Familiarity with F2P player behavior, art-driven engagement mechanics and monetization strategies

- Experience designing visuals for LiveOps events, in-game promotions and performance-driven creatives aligned with business objectives

- Ability to thrive in a fast-paced, multi-project environment and consistently meet tight deadlines

- Highly organized, proactive and a collaborative team player

(ref:hirist.tech)

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