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Marketing Communications Manager

3 months ago

Meerut, India YourDOST Full time

Who we are:

Founded in 2014 by Richa Singh and Puneet Manuja, YourDOST is one of India’s first and largest holistic emotional wellness organizations. We help corporates, colleges, and government organizations build resilient communities.


We are enabling leading corporates including, CK Birla Group, UpGrad, and educational institutions like IIT Madras, IIT Delhi, and IIM Bangalore to name a few. We believe in using a three-pronged approach for building a holistic emotional wellness program - Awareness, Training, and Individual Counseling. We work with them through awareness modules, self-help tools, 1on1 counseling intervention, and organization-level diagnostic and reporting.


Our offerings include product-led engagement, Assessments, 24x7 Instant Connect With Qualified Therapists, Leadership Programs, Manager Training, and much more.  We have partnered with 500+ clients including Corporates, Educational Institutions, and Government organizations counseling over 20 lakh Indians to date.


To learn more about us please visit: www.yourdost.com


Responsibilities:

  • Develop and implement comprehensive brand communications strategy
  • Develop effective content in various formats including B2B campaigns for our corporate and college clients, blog posts, website copy, email campaigns, white papers and case studies and customize content to the unique needs of the client
  • Manage and mentor a team of marketing, community and copy professionals
  • Manage the brand’s social media presence and strategy
  • Oversee all public relations activities
  • Maintain a consistent brand voice and style across all content categories
  • Collaborate with the Customer Success and Product team to bring B2B campaigns to execution


Requirements:

  • Bachelor’s degree in Communications, Marketing or related field
  • 3 to 8 years of work experience in Marketing
  • Minimum 2 years of experience managing and leading teams
  • Knowledge of Wordpress CMS, Social media marketing ( marketing), Mailchimp
  • Strong program management and execution skills
  • Excellent interpersonal communication skills
  • Strong copywriting and editing skills
  • Leveraging AI to do more with less
  • Good to have: Psychology knowledge


Working Structure: 5 days a week, from Office (HSR Layout, Bangalore)