Creative Lead
4 weeks ago
Roles and Responsibility:
- The Creative Lead (Senior Manager Copy) will spearhead the creative team to make Zeno Health the most trusted and respected brand in the category.
- She/he will be part of the brand team and report to the Head of Brand.
Following are the details of the role:.
Individual contribution:.
- Lead the ideation & execution across ATL, Digital, BTL & Internal Comms platforms.
- Ensure that the brief and the ideation process translates into execution excellence in copy and design across channels and formats text, statics, video, audio, etc.
- Be the owner & single point of contact for all deliverables from the creative team.
- Ensure that all output is on-brand, consistent, of high quality, and delivered on time.
Program Manager:.
- Work with the brand and business teams to understand communication objectives.
- Convert this understanding into project priorities & creative deliverables for team.
- Partner with creative agencies (when needed) to deliver the best output.
- Work closely with the brand team to seek feedback, iterate and arrive at a differentiated and coherent output.
People Manager:.
Work planning, manpower planning, hiring, and mentorship of the creative team.
Required Skill Sets.
The ideal candidate will have:.
Experience, skills & attitude:.
- Creative professional with 8-10 years of experience on client/agency side.
- Proven awesomeness in idea generation.
Experienced in managing copy and design teams and the creative development process.
- Worked on consumer brands with strong narratives spanning multiple formats.
- Experience in video production is mandatory.
- Competencies He Will Be Evaluated On.
- Proven awesomeness in idea generation.
- Experienced in managing copy and design teams and the creative development process.
- Worked on consumer brands with strong narratives spanning multiple formats.
- Experience in video production is mandatory.
- Willing and able to contribute to copywriting in an individual capacity.
- Ability to work with cross functional teams.
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