Search Engine Optimization Specialist

3 weeks ago

Gurugram, India Eastman Auto & Power Limited Full time

We are hiring an SEO Specialist for the position of SEO Manager (Search Engine Optimization) with a minimum of 5+ years of experience, and good knowledge and hands-on working experience in the latest SEO techniques. The candidate must have the ability and good understanding of using SEO tools like SEMrush, aHREF, Google Analytics, MOZ, etc. The incumbent should be capable of developing SEO strategies and implementing them to create positive ROI for the Brand.For more details on the organization, you can visit www.eaplworld.comThe position is based out of our corporate headquarters at Gurugram, Haryana.Job Role & Responsibilities:- Develop and implement SEO strategies to improve organic search rankings for our websites.- Implement on-page and off-page SEO strategies to improve relevant website traffic.- Conduct in-depth keyword research and competitive analysis, generate reports, and devise strategies based on research.- Track and analyse website traffic performance using SEO tools and analytics platforms.- Collaborate with content, marketing, and web development teams to ensure SEO best practices are implemented across all channels- Stay updated on the latest SEO trends, algorithm changes, and industry best practices.- Optimize website structure and content for search engines.- Identify and resolve technical SEO issues.- Report on SEO performance and present insights to stakeholders.- Train and mentor junior SEO specialists, providing guidance and support for their professional developmentExperience & Skills:- A minimum of 5+ years of working experience in the field of SEO is essential.- Proficiency with SEO tools like Google Analytics, SEMrush, Moz, or Ahrefs.- Strong analytical and problem-solving skills.- Excellent communication and leadership skills.- Strong verbal and written communication skills to explain technical terms to non-technical stakeholders.- Ability to work in a fast-paced environment and manage multiple projects simultaneouslyEducational Qualification- Bachelor’s degree in Marketing, business, or related field. Candidates with SEO certification will be preferred.About EASTMANEastman Auto & Power Ltd (EAPL), established in 2006, is India’s fastest-growing Energy Storage solutions, Solar Energy, and Power Electronics Company with an annual revenue of USD 300 million and an employee base of 4000+ globally. EAPL is into superior quality products and services, from Lead Acid Batteries, Home UPS Solutions, Lithium-ion battery packs, rooftop solar solutions, etc.Eastman has its presence spread across 132+ countries around the world, including Asia, Africa, the Middle East, Europe, and North American countries. The company has 6 Manufacturing units in India, including state-of-the-art Research and Development facilities, producing over 7.3 million units annually.Lead Acid Batteries:- Operating out of three facilities situated in the Baddi region of Himachal Pradesh spread over 300,000 sq. ft., our factories operate 24/7 to fulfill the increasing demand for our reliable and cost-effective solutions.- Our unwavering dedication to manufacturing excellence ensures that our products uphold the highest quality standards, catering to our customers' needs while minimizing our environmental impact.Solar & EV Power Electronics:- Our power electronics division is based in Delhi and operates two manufacturing facilities that cover 90,000 sq. ft. with round-the-clock operations.- We offer a diverse range of high-quality solar products for off-grid rooftop applications to empower rooftops with sustainable energy, including solar panels, inverters, batteries, combos, charge controllers, and management units.- Eastman's yearly production capacity for e-rickshaw Chargers, Home UPS/Inverters, and Solar PCU/Inverters surpassed 4 million units.Lithium-Ion:- We entered into the Lithium-Ion business in 2020, and we have quickly established ourselves as one of the most prominent Lithium-Ion battery manufacturers in India through our custom-made solutions that are highly reliable and cost-effective with excellent customer support.- As a pioneering provider of cutting-edge energy solutions, we design and manufacture lithium-ion battery packs under the Wattsman brand name.

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