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B2B Marketing Specialist
3 months ago
Company Description
Anton Paar develops high-quality measuring and analysis instruments for industrial and research applications, with a focus on density, concentration, CO2 measurement, and rheometry. The company, founded in 1922, offers a state-of-the-art product range including X-ray diffraction, surface characterization instruments, and more. Anton Paar India Pvt. Ltd. is headquartered in Gurgaon - NCR Delhi, with sales and service centers across major cities in India.
Role Description
This is a full-time on-site role for a B2B Marketing Specialist at Anton Paar India in Gurugram. The Marketing Specialist will be responsible for communication, market research, sales support, marketing strategy development, and ensuring excellent customer service on a daily basis.
Qualifications
- Strong communication and customer service skills
- Experience in market research and analysis
- Knowledge of sales strategies and support
- Ability to develop effective marketing strategies
- Solid knowledge of web analytics and strong experience in Google AdWords
- Excellent interpersonal and relationship-building skills
- Bachelor's degree in Marketing, Business, or related field
- Experience in industrial or research instrument industry is a plus