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Moksha - Group Account Manager
2 months ago
Designation: Group Account Manager
Exp: Min 7 years
Location: Gurgaon
Candidates with a Less Notice period will be preferred
Job Description:
- The VP, Account Director is a mature leader who develops a portfolio of accounts, or several lines of a large client's business.
- The VP is first the point of escalation for clients.
- This role includes the successful management of a large team, including career development, resourcing, and hiring.
- VP holds accountability for the health of the client businesses to the agency both financially and relationship-wise.
- A VP must adeptly navigate internal and external politics.
- Strong financial understanding, and experience in pricing, pitching, and winning business is a must.
- This role includes leading net-new business opportunities for the agency.
- This person typically has more than 7 years of professional Ensure the health of the business (client satisfaction and profitability to Moksha)
- Uncover opportunities and grow business through thought leadership, client/category expertise, and consistent delivery of good work
- Focus on ongoing client mapping process to deepen client trust and broaden the agency's purview/stature within the client organization
- Serve as an expert on the client's business and industry (including direct and indirect competitors)
- Present key category and out-of-category best in class examples of innovation, programs, and trends to inspire the internal team and clients
- Showcase Moksha's work internally and externally (at all levels and on more than just creative work to agency and client)
- Involve the marketing team to understand the work the team is developing and to determine its potential for external and internal use, including case study worthiness
- Provide POV as the work goes into the engine at major milestones and when it becomes the final product to determine if it delivers on the objectives and strategy set forth initially.
- This includes providing unadulterated feedback and input to the client on how it is being pushed through their organization
- Lead integration with partner agencies
- Lead client presentations for new initiatives with cross-functional experts
- Ensure agency personnel are updated regularly on client's business
- State of the business with a full team on a quarterly basis along with a review on how the team is functioning, delivering, excelling, having challenges, to continually better the overall relationship and team.
- Provide Quarterly review to Executive Management Team
- Provide final approval on key initiatives, presentations, and work output
- Forecast revenue with Finance team
- Collaborate with the project management team on major fee negotiations and upcoming work
- Manage, mentor & develop a staff of Client Partners and/or Associate Client Partners
- Oversee development of Input Briefs for major initiatives with the Client Partner team
- Develop staff through performance management and consistent feedback.
- Identify development opportunities with Client Partners and/or Associate Client Partners to help them work toward their professional goals
Other responsibilities as assigned:
Required Knowledge/Skills/Experience:
- Bachelor's or master's degree in business or marketing preferred
- This person typically has more than 10 years of professional experience.
- 5+ years of experience with team management and staff development
- 3+ years experience in an agency environment with a mix of digital and traditional
- Branding as well as direct response experience
- Cross-functional experience (media, creative, technology, mobile, social, finance)
- Enthusiasts of the brand and category to which they're assigned
- Must be passionate about advertising and the digital space
- Embody a competitive spirit for both Moksha, our clients, and doing innovative work
- Confident and authoritative while also genuine and authentic
- Ability to form genuine relationships internally and externally
- Diplomatic in providing strong POV and making difficult decisions
- Able to work with a broad spectrum of people - senior to junior level, multiple mindsets
- Experienced in crisis and issue management across multiple client levels
- Skilled in presenting to senior-level clients and a large room of people
- Ability to inspire people to do great work
- Ability to sell a point of view or ideas through storytelling
Key Performance Indicators (KPIs):
- Portfolio revenue growth at or above target
- Account margin goals met or exceeded
- Positive Referral Rating scores
- Team growth, training, and morale
Reporting and Succession:
- Reports to: CEO
