Deputy Manager Marketing

8 hours ago

Gurugram, India ITC Hotels Full time

Deputy Marketing Manager

We are seeking a dynamic and innovative resource for this role which will focus on leisure marketing, F&B marketing, and experiential offerings. The ideal candidate will be passionate about hospitality and possess a strong understanding of the market trends and consumer behavior.


Primary responsibilities include but are not limited to:


  • Analyze market trends and consumer preferences to identify opportunities for growth in leisure segments and other verticals.
  • Support in develop and implementing marketing strategies to drive incremental bookings, F&B orders, Sleeep Boutique Sales that enhance guest experiences.
  • Collaborate and support in executing marketing plans for food and beverage offerings, including promotions, events, and new product launches.
  • Collaborate with culinary teams to ensure alignment of marketing initiatives with menu development.
  • Develop and manage engaging content strategies for social media platforms to increase brand awareness and community engagement.
  • Monitor and analyze social media performance metrics to optimize campaigns and strategies.
  • Identify and cultivate strategic collaborations that enhance our brand visibility and offerings in social and digital media.
  • Negotiate and manage partnerships with influencers.
  • Collaborate with experts to create marketing content that highlights our commitment to health and well-being.


Qualifications:

  • Bachelor’s degree in Marketing, Business, Mass Communication, or a related field.
  • 7 to 10 years of experience in marketing, preferably within the hospitality or leisure sectors.
  • Strong understanding of social media strategies.
  • Excellent communication, interpersonal, and organizational skills.
  • Creative thinker with the ability to analyze data and make informed decisions.
  • Proficiency in social media management and analytics tools.


Other Details:

  • Full-time work from office with 1st & 3rd Saturday working
  • Location - ITC Green Centre, Sector 32, Gurgaon

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