
Zydus Wellness
3 weeks ago
Area Sales Manager - GT
Location: West HQ
Educational Qualifications: Graduate / MBA Preferred
Experience (Type & Nature):
- Minimum 7 years of frontline work experience in retail sales with a record of over delivering on targets consistently
- Exposure / experience of DMS / SFA
- Experience in FMCG
- This position is responsible for achievement of distribution, displays & sales objectives (Primary & Secondary) through effective management of sales officers, Area Sales Executives / other selling & distribution resources within the values & parameters set by the company.
Role Purpose: This position is responsible for achievement of distribution, displays & sales objectives (Primary & Secondary) through effective management of sales officers, Area Sales Executives / other selling & distribution resources within the values & parameters set by the company.
Key Accountabilities/ Responsibilities:
1. Financial: Responsible for primary Sales & redistribution.
- Understand and ensure profitable / sustained growth of business and strong orientation to commercial terms, profitability calculations etc.
- Look out for new products/packs from competition and any other competitor activity.
- Continuously gather data on competitor pricing, sales, customers etc and analyse sales data and past trends.
2.Customer:
- Assure protection of Company interests by maintaining close and effective contact with customers, regulatory agencies & vendors.
- Strengthening the distribution network & infrastructure of RDS, C&FA's to increase the width and depth of availability of all Zydus products including new sales channels.
- Responsible for ensuring stocks levels as per company guidelines at distributor points Assure protection of Company interests by maintaining close and effective contact with customers, regulatory agencies & vendors.
3.Process:
- Execution & monitoring market inputs. Assure compliance with laws, regulations and policies.
- Manage the Distribution of Zydus Wellness products supported by a team of Sales Officers and Area Sales Executives who cater to the customers in these markets.
Deliverables:
- Sales Targets Achievement: Meeting or exceeding sales goals set for the segment, often measured in revenue, volume of orders, or number of new accounts.
- Business Partners Acquisition and Retention: Identifying and acquiring new clients while maintaining and strengthening relationships with existing clients in the industry.
- Market Penetration and Expansion: Expanding the company's presence in the sector by targeting new geographic areas, market segments, or product lines. Customer Relationship Management: Building and nurturing strong relationships with key decision-makers and influencers in the sector to drive repeat business and customer loyalty.
- Product Knowledge and Promotion: Demonstrating a deep understanding of the company's products and services, and effectively promoting these to meet the specific needs of the market.
- Order Management and Coordination: Ensuring accurate order processing, timely delivery, and coordination with the logistics and supply chain teams to meet customer expectations.
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