Group Product Marketing Manager

1 week ago

Mumbai, India Gig Consultants Full time

Description: Group Product Marketing Manager to lead strategic and marketing initiatives for our Respiratory Segment. The role demands a blend of strategic planning, product lifecycle management, and brand leadership, driving both top-line growth and market excellence.Key Planning:- Develop and execute product and portfolio strategies for the respiratory segment; drive lifecycle management and long-term brand growth.Sales Enablement:- Partner with sales teams to provide market insights, product training, and effective promotional strategies to enhance customer engagement.Promotion Planning:- Lead annual marketing and trade plans, cyclic allocations, and ensure impactful brand visibility through strategic promotions.New Product Launches:- Drive successful new product launches, from trade allocation to six-month pre- and post-launch execution plans.Brand Management:- Monitor brand health through research and analytics; identify opportunities to strengthen positioning and achieve business goals.What Were Looking For:MUST-HAVE: Strong experience in the Respiratory Segment (Pharma industry)- Proven track record in product management, portfolio strategy, and brand building- Exposure to new product launches and go-to-market planning- Strong analytical, communication, and cross-functional collaboration MBA in Marketing / Business Management or related field (ref:iimjobs.com)

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