Head of Marketing

4 weeks ago

Dehra Dūn, Uttarakhand, India Spectral Consultants Full time

We are seeking a visionary leader to drive the marketing, communications, and branding strategy for University. This is a leadership role for a seasoned professional who can position the institution as a pioneer in academics, research, innovation, and student experience.

Key Responsibilities

  • Develop and execute strategic marketing, communication, and branding initiatives aligned with institutional goals.
  • Enhance the University's visibility through innovative digital marketing, social media, and PR campaigns.
  • Oversee internal and external communications, press releases, speeches, and crisis management.
  • Drive student outreach and enrollment campaigns in collaboration with admissions.
  • Lead branding and promotion for key institutional events (convocations, conferences, alumni meets, etc.).
  • Mentor and manage a high-performing marketing and communication team.

Required Skills

  • Master's degree in Marketing, Communications with atleast 13 + years of experience in Marketing, communication, or branding experience, with at least 5 years in a leadership role.
  • Excellent verbal, written, and presentation skills.
  • Strong understanding of higher education marketing trends and digital media.
  • Prior experience in education or service industry.
  • Proven trackrecord of measurable marketing outcomes.
  • Demonstrated leadership and team management abilities.

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