Co-founder and CMO
2 weeks ago
Opportunity: Co-founder and Chief Marketing Officer (CMO) at Lab & Herb Skincare
Lab & Herb Skincare is on the lookout for a dynamic and entrepreneurial professional to join as Co-founder and CMO. If you are passionate about building a premium skincare brand and scaling it to new heights, this is the opportunity for you
KRA & Key Deliverables -
- Brand Development & Strategy:
- Shape and drive a robust brand strategy to position Lab & Herb as a leader in premium skincare.
- Ensure consistency across all brand touchpoints and communications.
- Marketing Leadership:
- Oversee and innovate in areas like digital marketing (SEO, social media, paid ads), influencer collaborations, and content creation.
- Boost customer acquisition and engagement through strategic campaigns.
- Sales & Distribution Expansion:
- Strengthen and expand online channels (Amazon, Flipkart, and our website).
- Grow offline distribution beyond premium salons in Kolkata to other retail channels.
- Product Development Input:
- Collaborate on product innovation and marketing campaigns for new launches.
- Team Building:
- Recruit and lead a team for marketing and sales functions.
- Strategic Partnerships:
- Build relationships with influencers, wellness communities, and co-branding partners.
- Customer Experience:
- Enhance customer satisfaction and retention with innovative initiatives.
Current Stage & Distribution Channels -
- Stage: Product Market Fit – our products and fundamentals are market-tested and ready for scaling.
- Channels:
- Online: Amazon, Flipkart, and our website.
- Offline: Select premium salons in Kolkata, with plans to grow further.
What We Offer -
- 15% Equity Stake: An opportunity to co-own and shape the future of Lab & Herb Skincare.
- Dynamic Role: A chance to lead from the front and scale an emerging brand with strong foundations.
Investment Required -
An initial investment of ₹10 lakhs, dedicated to scaling marketing, operations, and distribution.
Who we are looking for -
- Based in Kolkata, with expertise and experience in skincare or FMCG branding and marketing.
- Entrepreneurial mindset, ready to devote the time and effort to scale the brand from scratch.
- Passionate, ambitious, and willing to take on the challenge of building a high-potential brand.
Contact Us -
If this opportunity excites you, email us at labandherb@gmail.com. Let’s explore how we can build something extraordinary together
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