
UX/UI Designer
2 days ago
Key Responsibilities :
- User Experience Design
- Map end-to-end customer journeys and design user flows that reduce friction and improve engagement.
- Conduct user research, competitor audits, heatmap reviews, and funnel analysis to identify areas of improvement.
- Translate insights into wireframes, prototypes, and user journey improvements User Interface & Visual Design.
- Design clean, modern, and mobile-responsive interfaces for product pages, landing pages, homepages, and checkout flows.
- Create consistent visual systems using design libraries, grids, iconography, and component structures.
- Ensure all designs align with brand aesthetics, tone, and voice Optimization & Iteration.
- Partner with growth, performance marketing, and tech teams to A/B test key layouts and modules.
- Continuously optimize UX for KPIs such as CTR, CVR, AOV, bounce rate, and time-on-site.
- Maintain usability best practices while balancing performance and design innovation Collaboration & Delivery.
- Work closely with developers to hand off assets, ensure responsive execution, and resolve functional gaps.
- Manage versioning, testing, and timely delivery of design files for development.
- Use project management tools to stay on top of timelines and tasks -x.
Requirements :
- Minimum 3 years of UX/UI experience, with hands-on work at a D2C or eCommerce brand.
- Strong portfolio showcasing responsive D2C website or app design (especially mobile-first).
- Proficiency in Figma (or Adobe XD/Sketch), prototyping tools, and asset handover.
- Understanding of HTML/CSS basics and how designs translate to functional builds.
- Strong eye for typography, layout, white space, and hierarchy.
- Excellent communication skills to present design decisions and rationale clearly.
Bonus Points For :
- Experience in designing product detail pages, cart/checkout flows, and sales landing pages.
- Familiarity with Shopify, Webflow, or other ecommerce CMS.
- Prior exposure to analytics tools like Clarity, Hotjar, GA4, or Mixpanel.
- Basic motion or interaction design experience.
- Opportunity to work on a fast-scaling D2C brand shaping consumer journeys.
- High-impact role in product, marketing, and digital teams.
- Creative freedom with data-backed decision-making.
- Competitive compensation and growth opportunities.
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