Puretech - Analyst - Off Page SEO

3 weeks ago

Mumbai, India Puretech Digital Full time

About the job

Job Description:- SEO: Off-page Analyst

Years of Experience: 1.5 3 years

Work Mode: Onsite

Company: Puretech Digital Mumbai Summary


We are looking for a motivated SEO Off-Page Analyst to join our team. In this role, you will be responsible for developing and implementing impactful off-page SEO strategies to boost search rankings, build strong backlink profiles, and enhance overall domain authority. The ideal candidate will have proven experience in link-building, outreach, and competitor analysis, along with a deep understanding of SEO trends and Google guidelines.

Key Develop and execute effective off-page SEO strategies to improve search rankings.


- Identify and build high-quality backlinks through outreach, guest blogging, and collaborations.


- Research competitor backlinks and identify link-building opportunities.


- Manage relationships with bloggers, influencers, and webmasters for link-building purposes.


- Monitor backlink health and resolve toxic link issues


- Stay updated on SEO trends, Google algorithm updates, and industry best practices.


- Work closely with the content and on-page SEO teams to align 1-3 years of experience in Off-Page SEO and link-building.


- Strong knowledge of backlink analysis tools (Ahrefs, Moz, SEMrush, etc.


- Experience with outreach and relationship-building for link acquisition.


- Understanding of Googles link-building guidelines and SEO best practices.


- Excellent research and communication skills.


- Ability to analyze data and optimize strategies for maximum impact.

About Puretech Digital A Genesis Company is a 400+ member integrated digital marketing and technology organization headquartered in Mumbai, with a growing presence in Kolkata. We specialize in delivering end-to-end digital solutions across SEO, Performance Marketing, Marketing Automation, Content, Creative & Design, Data & Analytics, and Web Development. Our client portfolio includes leading brands such as HDFC Bank, Bank of Baroda, HT Media, and Vijay Sales. In 2023, we were certified as a Great Place to Work, reflecting our people-first culture, focus on growth, and collaborative environment


(ref:iimjobs.com)

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