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Adobe Analytics Consultant
2 months ago
Job Description :
We are looking for "Adobe Analytics" for one of our clients. Must Have - Min 3 yrs in Adobe Reporting
Location - Bangalore ( Hybrid )
Experience Required : 7 - 12 years
Np - Immediate Joiners / upto 15 days / Serving Notice / 60 Days
CTC : 25 to 30 percent hike on current
Adobe Analytics :
a) Experience : 7+ Years
b) Level : PM / SPM
c) Budget - open
d) Location : Bangalore
e) Shift : General Shift 9 AM to 6 PM
f) Notice : Immediate Joiners / upto 15 days / Serving Notice / 60 Days
Roles and responsibilities :
- Gain in-depth knowledge of client's website/app architecture, online business model and marketing strategy
- Review customized solution design documents and implementation strategy
- Utilize Adobe Analytics to track and analyze website and application performance metrics, user behavior, and conversion rates.
- Create custom reports and dashboards in Adobe Analytics and Tableau to visualize data and present actionable insights to stakeholders.
- Collaborate with marketing, product, and business teams to define key performance indicators (KPIs) and establish benchmarks for digital initiatives.
- Provide recommendations based on data insights to improve user experience, marketing campaigns, and overall digital strategy.
- Perform ad-hoc analysis and deep dives into data to uncover trends, patterns, and anomalies.
- Ensure data accuracy, integrity, and consistency by validating data sources and implementing data governance best practices.
- Stay informed about industry trends and best practices in web analytics, BI, and data visualization tools.
Technical and Functional Skills :
- Bachelor's degree with Proven experience in web analytics using Adobe Analytics (formerly Omniture) and proficiency in Adobe Reporting.
- Strong analytical skills with experience in BI tools such as Tableau, Power BI, or similar platforms.
- Ability to interpret complex data sets and communicate findings clearly to non-technical stakeholders.
- Bachelor's degree in Computer Science, Business Analytics, Marketing, or a related field (preferred)