
Lead Generation Executive – B2B IT Services
3 weeks ago
Experience: 3–5 Years
Location: Hyderabad
Industry: IT Services | Custom Enterprise Applications | B2B Technology
Employment Type: Full-Time
About Us
We are a fast-scaling IT services company offering custom enterprise application development , cloud-native platforms, and digital transformation services. As we expand our global footprint, we are targeting clients across Southeast Asia (SEA), India, Europe, GCC, and North America .
To accelerate our outbound efforts, we are looking for a Lead Generation Executive who can identify, qualify, and nurture potential enterprise clients in these regions.
Role Overview
As a Lead Generation Executive, you will be responsible for building a robust pipeline of qualified leads through outbound prospecting , email campaigns , and LinkedIn outreach . This role is ideal for someone who understands enterprise technology and is driven by performance metrics, curiosity, and client engagement.
Key Responsibilities
Prospecting & Lead Generation
- Identify key target accounts and decision-makers (CXOs, Heads of IT, Digital, Procurement, etc.) across target geographies.
- Generate qualified leads through cold calling , LinkedIn outreach , and email campaigns .
- Use tools like LinkedIn Sales Navigator , Apollo , Lusha , and ZoomInfo to build prospect lists.
Email Campaigns & LinkedIn Outreach
- Draft and send personalized outreach messages tailored to buyer personas and industries.
- Manage and optimize outbound email sequences to improve open rates, CTR, and conversions.
- Engage and follow up with prospects on LinkedIn to build relationships and generate interest.
CRM & Reporting
- Update and maintain CRM systems (HubSpot, Zoho, or Salesforce) with accurate contact and activity data.
- Track and report on key lead generation KPIs such as number of outreaches, responses, meetings booked, etc.
- Work closely with the sales team to hand off qualified leads and align on lead quality expectations.
Market Intelligence
- Conduct basic research on companies, industries, and decision-makers before outreach.
- Stay informed on global trends in enterprise IT (cloud, app development, AI, automation, etc.) to have contextually relevant conversations.
What You Bring
- 3–5 years of experience in B2B lead generation or sales development for IT services or tech consulting companies.
- Strong hands-on experience with outbound tools (e.g., LinkedIn Sales Navigator, Apollo, Lemlist, Hunter, etc.).
- Familiarity with email marketing and outreach automation tools (Mailchimp, HubSpot, Woodpecker, etc.).
- Excellent written and verbal communication skills in English.
- Understanding of global enterprise sales dynamics and buyer personas in markets like SEA, India, GCC, Europe, and North America.
- Organized, persistent, and motivated to meet and exceed outreach targets.
Nice to Have
- Exposure to account-based marketing or targeted outreach strategies.
- Experience coordinating with pre-sales or SDR teams.
- Prior work with CRM platforms like HubSpot , Salesforce , or Zoho CRM .
Why Join Us?
- Join a high-growth, global IT services brand at a pivotal scaling stage.
- Take ownership of your region and outreach strategy.
- Collaborate with a forward-thinking sales and marketing team.
- Competitive compensation and incentive structure.
- Clear growth path into sales, pre-sales, or marketing strategy roles.
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