Finvasia - Head - Digital Marketing
1 week ago
Description- Head Digital MarketingJob Location- Mumbai/MohaliJob Purpose:The Head of Digital Marketing position is a leadership role and will take ownership and accountability to drive and manage all Digital Marketing Sub-functions.Responsible for Growth of the following DM Channels:- Social Media- Performance Marketing (Paid / Owned / Earned) including Analytics of the same- Influencer Marketing including Analytics- SEO- ORMJob Duties & responsibilities:- Developing an Annual Go-to-market Strategy and Forecasting and breaking it down to Monthly and Weekly deliverables and driving its execution across all sub-functions including STP (segmentation, targeting and positioning)- Annual Budgeting & Forecasting and breaking it down into quarterly, monthly and weekly deliverables and tracking the effectiveness of spent budgets including RoAS, RoI, CoA- Driving innovation by way of media / creative or process innovation with the use of MarTech tools.- Should be able to evaluate the use of different tools either for measurement, analytics, engagement or streamlining of DM processes- Ownership of Customer Life-cycle campaigns to deepen engagement and cross-sell of productsKey Profile Requirements:- MBA in Digital Marketing- Proven Digital Marketing experience of 12-15 years, preferably with Capital Markets brands or Investment led brands within the BFSI industry. Alternatively, you may have worked extensively on BFSI and Capital Markets clients if from an agency- Demonstrable experience leading and managing SEO/SEM, Event Based Drip Campaign Marking, Marketing with databases, email, social media and/or display advertising campaigns- Up-to-date with the latest trends and best practices in online marketing and measurement- Strong analytical skills and data-driven thinking- Experience in setting up and optimizing Google Analytics and Google Suite of Marketing product- Experience in implementation of MarTech Tools (like MMP, Omni-channel marketing, SEO tools etc- Working knowledge of ad serving tools- Experience with A/B and multivariate experiments- Experience in optimizing landing pages and user funnels- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate (ref:iimjobs.com)
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Finvasia - Head - Marketing & Branding
2 weeks ago
Mumbai, India FINVASIA Full timeOverview:The Head of Marketing & Branding will lead all marketing, communication, and brand-building activities for Blockmaze.The role requires ownership of both strategy and execution across digital marketing, brand development, product launches, and online/offline campaigns.He will be responsible to build a high performance marketing team from scratch and...
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Mumbai, India FINVASIA Full timeDescription:SEO ManagerWe are looking to recruit a SEO Manager where the purpose of this role is to maintain the company's strong organic search presence globally and drive further growth and efficiencies from the channel.This role requires a strong understanding of international SEO to firstly identify growth opportunities and then prioritise...
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Finvasia - Social Media Manager
7 days ago
Mumbai, India FINVASIA Full timeDescription: Social Media Manager.Role Overview:We are looking for a Social Media Manager to drive our brands digital presence with a strong focus on social media strategy and execution.The role will also oversee influencer marketing, agency partnerships, and performance monitoring to maximize brand reach, engagement, and advocacy.Key Media Strategy &...
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Social Media Manager
7 days ago
Mumbai, India FINVASIA Full timeJob Description: Social Media Manager Role Overview We are looking for a Social Media Manager to drive our brand’s digital presence with a strong focus on social media strategy and execution. The role will also oversee influencer marketing, agency partnerships, and performance monitoring to maximize brand reach, engagement, and advocacy. Key...
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Social Media Manager
5 days ago
Mumbai, India FINVASIA Full timeJob Description: Social Media Manager Role Overview We are looking for a Social Media Manager to drive our brand’s digital presence with a strong focus on social media strategy and execution. The role will also oversee influencer marketing, agency partnerships, and performance monitoring to maximize brand reach, engagement, and advocacy. Key...
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Social Media Manager
6 days ago
Mumbai, India FINVASIA Full timeJob Description: Social Media Manager Role Overview We are looking for a Social Media Manager to drive our brand’s digital presence with a strong focus on social media strategy and execution. The role will also oversee influencer marketing, agency partnerships, and performance monitoring to maximize brand reach, engagement, and advocacy. Key...
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Social Media Manager
7 days ago
Mumbai, India FINVASIA Full timeJob Description: Social Media Manager Role Overview We are looking for a Social Media Manager to drive our brand’s digital presence with a strong focus on social media strategy and execution. The role will also oversee influencer marketing, agency partnerships, and performance monitoring to maximize brand reach, engagement, and advocacy. Key...
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Social Media Manager
7 days ago
Mumbai, India FINVASIA Full timeJob Description: Social Media Manager Role Overview We are looking for a Social Media Manager to drive our brand’s digital presence with a strong focus on social media strategy and execution. The role will also oversee influencer marketing, agency partnerships, and performance monitoring to maximize brand reach, engagement, and advocacy. Key...
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Copywriter
7 days ago
Mumbai, India FINVASIA Full timeAbout the Role We’re looking for a sharp, detail-oriented Copywriter with strong financial domain expertise to shape high-impact communication across our digital, product, and brand touchpoints. This role requires someone who can simplify complex financial concepts, write with absolute clarity, and maintain a consistent editorial voice across the brand....
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Copywriter
7 days ago
Mumbai, India FINVASIA Full timeAbout the Role We're looking for a sharp, detail-oriented Copywriter with strong financial domain expertise to shape high-impact communication across our digital, product, and brand touchpoints. This role requires someone who can simplify complex financial concepts, write with absolute clarity, and maintain a consistent editorial voice across the brand. You...