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Paid Media Manager

1 month ago

Gurgaon, Haryana, India Team Recruit Consultancies Full time

A Digital agency is hiring for the profile of Paid Media Manager - Client Servicing.

Location: Gurgaon

Experience: 3-5 years

Major Responsibilities & Deliverables:


• Have hands knowledge on Google, Meta and LinkedIn Ads


• Take brand ownership and provide the vision, mission, goals and strategies to match up to


• Translate brand strategies into brand plans, brand positioning and go-to-market strategies


• Knowledge of Media Planning and Media Buying (suggesting relevant networks, platforms as per the client product line) Should have existing relationships in the market


• Working on media pitches inclusive of decoding the brief, strategy input and presentation making skills


• Campaign tracking, competition mapping, sharing insights and recommendations


• Maintain and develop relationships across the roster of clients


• Ability to present the data and handle client queries ,should have good communication skills


• Lead creative development and create motivating stimulus to get targeted population to take action


• Measure and report performance of all marketing campaigns, and assess against goals(ROI and KPIs)


• Monitor market trends, research consumer markets and competitors activities to identify opportunities and key issues


• Oversee marketing and advertising activities to ensure consistency with product line strategy


• Brainstorm new and innovative growth strategies


• Align the company around the brands direction, choices and tactic

Key Competencies:


• Critical thinking ability to understand root cause of issues


• Able to methodically approach problem resolution


• Able to manage time and prioritize multiple tasks in a fast-paced environment


• Capable of interpreting data and make recommendations to improve campaign performance


• Learning on the Fly (Learns new concepts quickly)


• Open to change seeks learning opportunities


• Quickly identifies the symptoms and underlying cause of problems