Business Analyst

1 day ago

Pune, India Talent Pro Full time

& ResponsibilitiesProduct Conceptualization & UX Strategy Development:- Conceptualize customer experience strategies- Collaborate with product managers to conceptualize new products & align UX with product roadmaps.- Develop and implement UX strategies that align with business objectives.- Stay up-to-date with industry trends and best practices in UX & UI for AI.- Assist in defining product requirements and features.- Use data analytics to inform product strategy and prioritize features.- Ensure product alignment with customer needs and business goals.- Develop platform blueprints that include a features and functionalities map, ecosystem map, and information architecture.- Create wireframes, prototypes, and mock-ups using tools like Figma- Conduct usability testing and iterate designs based on feedback- Employ tools like X-Mind for brainstorming and mind mappingCustomer Journey Analysis:- Understand and map out customer journeys and scenarios.- Identify pain points and opportunities for improvement.- Develop customer personas and empathy maps.Cross-Functional Collaboration:- Work closely with internal units such as UX Research, Design, UX Content, and UX QA to ensure seamless delivery of CX initiatives.- Coordinate with development teams to ensure UX designs are implemented accurately.Data Analytics and Tools:- Utilize clickstream and analytics tools like Google Analytics, CleverTap, and Medallia to gather and analyse user data.- Leverage data to drive decisions and optimize customer experiences.- Strong background in data analytics, including proficiency in interpreting complex datasets to inform UX decisions.Ideal Candidate- Bachelors or Masters degree in a relevant field (e.g., UX Design, Human-Computer Interaction, Computer Science, Marketing).- 5+ years of experience in CX/UX roles, preferably in a B2C environment.- Proficiency in analytics tools (Google Analytics, CleverTap, Medallia, Hotjar, etc).- Strong understanding of wireframing and prototyping tools (Figma, XMind, etc).- Excellent communication and collaboration skills.- Proven experience in managing cross-functional teams and projects.- Strong background in data analytics and data-driven decision-making.- Expert understanding of user experience and user-centered design approaches- Detail-orientation with experience and will to continuously learn, adapt and evolve- Creating and measuring the success and impact of your CX designs- Knowledge of testing tools like Maze, UsabiltyHub, UserZoom would be a plus- Experienced in designing responsive websites as well as mobile apps- Understanding of iOS and Android design guidelines- Passion for great customer-focus design, purposeful aesthetic sense and generating simple solutions to complex problems.- Excellent communication skills to be able to present their work and ideas to the leadership team. (ref:iimjobs.com)

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