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Digital Marketing Manager

3 months ago

Rajarhat, India Fashion TV - Kolkata Full time

About the job


The ideal candidate will expand the client company's brand presence by finding the right target audience across digital, social media and other platforms to distribute marketing and advertising content to. You will create and implement the marketing strategy using both offline and online methods to gain new customers, expand market presence, add new followers, etc.

Knowledge of planning and running digital campaigns - like PPC model, Facebook and Instagram ads, YouTube video ads, ads, etc is critical. Knowledge of analytics and data, including Google Analytics (GA4) reports is essential. Search Engine Marketing (SEM), SEO (for optimising websites and content) is essential.

The ideal candidate is both a self-motivated individual and a positive team player.


Responsibilities

  • Plan and execute digital marketing campaigns
  • Monitor and analyze effectiveness of marketing content
  • Develop and manage Website ( Business & Ecommerce)
  • Find and target audiences


Qualifications

  • 3+ year of marketing experience
  • Content creation skills
  • Excellent communication and organizational skills


Salary

Rs. 22,000 to Rs. 28,000 ( Based on Experience )