Branded Content Lead

5 days ago

New Delhi, India HT Digital Streams Full time

Job Title: Branded Content Lead – South (Individual Contributor Role)Location: BangaloreFunction: Content Sales | Corporate Clients | Digital MediaAbout the RoleHT Digital Streams is looking for a Branded Content Lead – South, a senior individual contributor (IC) role responsible for driving branded content revenues across corporate clients in Bangalore, Chennai, and Hyderabad. This is a pure content sales role requiring strong client relationships, creative thinking, and a high-growth mindset.Key Responsibilities- Own and deliver content revenue targets for the South region. - Acquire and grow corporate clients across key categories (IT/ITES, BFSI, Auto, Real Estate, Education, etc.). - Pitch and sell editorial content, branded films, native content, thought-leadership programs, and integrated content packages. - Manage the full sales cycle independently — prospecting, pitching, negotiation, deal closure. - Leverage strong relationships with brand teams, CMOs, digital leads, and agencies in the South. - Collaborate with HT Digital’s internal Content Solutions Team to build winning content ideas, proposals, and pricing. - Work closely with the OneHT Sales Team for cross-selling opportunities and unified client engagement. - Convert client briefs into high-quality creative + commercial proposals. - Track industry trends, competitor offerings, and new opportunities to scale content monetization. - Coordinate internally to ensure smooth execution and delivery of all content programs.Qualifications- 10+ years of experience in branded content sales, digital media sales, or content-led solution selling. - Strong corporate client and agency network in the South market. - Proven track record of closing mid-to-large content deals independently. - Strong creative thinking combined with sharp commercial acumen. - Excellent storytelling, pitching, communication, and negotiation skills. - Deep understanding of digital content, brand communication, and marketing trends.What We Offer- Opportunity to lead content monetization for a high-growth region. - Work with dynamic content, editorial, and sales teams across HT Digital. - Exposure to marquee clients and large-scale campaigns. - Competitive salary + incentives + career growth opportunities.If you are a highly motivated individual with a passion for building meaningfulrelationships and a commitment to exceeding expectations, we encourage you toapply to this opprtunity via mail to Sameeksha Chauhan - sameeksha.chauhaan@htdigital.in

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