Influencer Marketing Intern

1 week ago

Bengaluru, India Graphy Inc. Full time

Influencer Marketing (UGC) Intern (US)

Location: Domulr, Bengaluru, India.

Shift Timings: 7 PM to 4 AM


Role Overview:

We are looking for a dynamic individual who understands influencer and UGC (User Generated Content) marketing across TikTok and Instagram. The role involves working closely with UGC creators (primarily US-based), identifying viral trends, and shaping content calendars that drive reach, engagement, and conversions.


Key Responsibilities:

● Identify, onboard, and maintain strong relationships with UGC creators and influencers, with a focus on the US market.

● Research and track the latest viral trends, hooks, and formats across TikTok and Instagram.

● Develop and manage a content calendar aligned with campaign objectives and creator partnerships.

● Collaborate with creators to guide them on briefs, storytelling, and creative hooks that align with brand voice.

● Monitor platform algorithms, trends, and engagement metrics to continuously optimize campaign performance.

● Communicate regularly with creators to ensure timely delivery of content and alignment on quality.

● Provide feedback and insights on UGC performance to inform future campaigns.


Requirements:

● Strong understanding of TikTok and Instagram influencer/UGC ecosystems, including algorithms, trends, and creator communities.

● Excellent communication skills for engaging with creators and internal stakeholders.

● Hands-on experience managing or growing a personal account on Instagram or TikTok with good engagement (please include handles in application).

● Creative mindset with the ability to generate ideas for viral hooks, scripts, and UGC concepts.

● Strong research skills to identify and leverage emerging content trends.

● Organized, proactive, and able to manage multiple creator relationships simultaneously.


Nice to Have:

● Previous experience in influencer marketing, social media management, or UGC content strategy. ● Understanding of the US creator market and content culture.

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