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Cog Culture
2 months ago
About Cog Culture:
- We are a full-service marketing communications agency with a decade-long experience in transforming ideas into impactful brand narratives.
- With a dynamic team of over 100 skilled professionals, we have excelled across diverse sectors, earning recognition as the No. 1 Independent Integrated Agency at the Goafest Creative Abby Awards and as the Design Agency of the Year 2023.
- Internationally, our achievements include winning Gold in Brand Design Identity and Live Events at the Golden Award of Montreux 2023.
- On the digital front, our B2B Fintech Campaign has been honoured with the Brand Equity Digiplus Award, Afaqs Digies Digital Awards, and E4m Prime Time Awards.
- Our commitment lies in crafting compelling stories through creativity, innovation, and strategic thinking.
Role Name: Public Relations Manager.
Job Develop a marketing communication plan including strategy, goals, budget & tactics.
- Direct social media team to create engagement for the target audience.
- Evaluate opportunities for partnerships & advertising on an ongoing basis.
- Writing and distributing detailed press releases, social media posts, and other promotional material.
- Working with the marketing team to plan and implement campaigns aimed at increasing brand awareness.
- Cultivating strong relationships with industry-specific media outlets and journalists to ensure efficient communication and maximum coverage.
- Analysing the outcome of public relations campaigns and reporting the findings to management.
- Coordinate PR activities.
Requirements:
- Bachelor's degree in public relations, journalism, marketing, or a relevant field.
- At least 1 year of experience working in the public relations industry for ad agencies.
- Excellent knowledge of public relations best practices, brand management, and media strategies.
- Superb written skills and knowledge of press release style guides.
- Strong relationships with both local & national business & industry media outlets.
- Exceptional communication skills and the ability to collaborate with personnel and members of the media
