OEM Campaign Manager

2 weeks ago


Gurgaon, Haryana, India Appnext Full time
Appnext is the only platform to provide end-to-end discovery solutions from the initial device setup and personalization throughout daily mobile touchpoints, for a seamless user engagement experience from initial device setup to continuous engagement at any given moment. Appnext discovery platform powers 6.5 billion daily app recommendations globally. An average user interacts with Appnext device-level app recommendations +20 times a day throughout his daily mobile journey. Established in 2012 and now with 12 offices globally, Appnext is the fastest-growing and largest independent mobile discovery platform in emerging markets. As the leading player in the OEM ecosystem, Appnext is a Premium Reseller for all major Android OEM's - Xiaomi, Vivo, Oppo, Huawei, Transsion and more. We seek a Campaign Manager with solid knowledge in the OEM \ In-app advertising ecosystem, for our OEM Reseller operation.

Responsibilities: The OEM Campaign Manager is responsible for planning, executing, and optimizing media campaigns to reach target audiences and achieve marketing objectives effectively. You will require strong analytical skills to optimize and analyze campaign performance and the ability to work independently to meet tight deadlines. We're seeking an AdTech pro who thrives in a team environment, possesses exceptional communication and analytical skills, and can navigate high-pressure demands of delivering results, taking ownership, and leveraging sales opportunities.

Requirements: 1-2 years of experience managing digital performance-based advertising campaigns Proven experience as a media buyer or in a similar role within the advertising or marketing industry Excellent analytics skills Excellent communication skills in English - a must Experience with digital advertising and analytics platforms Knowledge of mobile monetization and advertising Experience with third-party attribution (Appsflyer, Adjust, Branch, etc) BA - a must, preferably in Economics, Business Management or other similar fields Ability to multitask and handle various tasks and priorities Ability to work in a fast-paced, deadline-driven environment Experience in the OEM Reseller ecosystem - A plus

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