Senior SEO Specialist

2 months ago


Thoothukudi, India VAP Group Full time

About VAP Group

Who are we?


VAP Group: Shaping Tomorrow, Today.

We are at the forefront of the Web3 and AI revolution offering consulting services to our global clients in these spaces. We have been transforming traditional digital landscapes with blockchain technology & artificial intelligence; enabling our clients with our one-stop services & solutions globally.

Our deep industry knowledge, combined with a rock-solid global team, allows us to deliver services that not only meet today's demands but also anticipate the opportunities of tomorrow.

At VAP Group, the future isn't something we wait for—it's something we create.


About the Role:

Seeking an experienced SEO professional to oversee SEO activities, develop innovative marketing strategies, and optimize website performance. Strong skills in analytics, content creation, and team collaborations are essential to drive ROI and stay ahead in digital marketing trends.


What you will deliver:

  • Responsible for maintaining all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks, manage and supervise all SEO campaigns on Google, Yahoo and Bing in order to maximize ROI.
  • Developing creative SEO strategies to meet the decided target.
  • Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on projects.
  • Experience with SEO marketing and related tools.
  • Strong SEO/SEM capabilities (imperative).
  • Established capabilities in Google Analytics.
  • Optimize copy and landing pages for search engine marketing.
  • Create a report of competitor advertising links.
  • Sound knowledge of Wordpress, XHTML, & CSS.
  • Improving the usability, design, content and conversion of the company website.
  • Review and suggest new technologies and keep the company at the forefront of developments in digital marketing.
  • Keep pace with SEO, search engine, social media and internet marketing industry trends and developments.


Requirements

  • 2+ years' experience in Search Engine Optimization (SEO).
  • BE(CSE/IT), M.Sc, MCA degree.
  • Knowledge of HTML/CSS and website administration.
  • Excellent communication skills.
  • Strong time management skills.
  • Must be a good team player.
  • Outstanding ability to think creatively, and identify and resolve problems.
  • Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere.



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