Beesolver Technology

4 weeks ago

Sahibzada Ajit Singh Nagar, India Beesolver Technology Private Limited Full time

We are seeking a highly experienced, result-oriented SEO + PPC Expert (5+ years minimum) with proven experience in the Insurance domain to help generate qualified leads for insurance companies and insurance agents.

This is not for freshers. Only apply if you can strategize, execute, and deliver measurable results without excuses.

Responsibilities / Scope of Work:

1. SEO Strategy & Execution:

- Conduct detailed technical SEO audits and implement fixes.

- Perform deep keyword research specifically focused on insurance industry search intent.

- On-page SEO optimization (titles, meta, schema, content structure).

- Off-page SEO (high-authority backlinks, citations, guest posting in relevant niches).

- Local SEO targeting (Google Business Profile optimization, local directories, etc.).

- Create and manage SEO content plans that align with insurance customer journey.

- Competitor analysis and performance benchmarking.

2. PPC Strategy & Execution (Google Ads + Social PPC)

- End-to-end campaign setup (keyword planning, ad copywriting, landing page direction).

- Run highly targeted Google Ads campaigns focused on Insurance vertical.

- Setup & manage retargeting and conversion funnel tracking.

- Optimize Cost per Click (CPC), Conversion Rate (CVR), and ROAS.

- Monthly ad performance reporting and ROI-focused suggestions.

3. Lead Generation Focus

- Set up campaigns and funnels with a strong focus on lead acquisition for Insurance Agents or Companies.

- Collaborate with the team to align ads/SEO content with insurance service offerings.

- Test and iterate on landing pages and CTAs to improve lead volume & quality.

4. Client Communication & Planning

- Prepare and present monthly performance reports, lead analysis, and strategy tweaks.

- Work directly with clients must have strong communication and presentation skills.

- Must be proactive in setting realistic goals and delivering on them.

- Can prepare a 90-day roadmap aligned to client goals, and progressively track high-quality leads for insurance companies and insurance agents.

Improve search rankings, reduce CPC, and deliver a strong return on ad spend (ROAS).

Position client as a top choice in the insurance space (locally or nationally).


(ref:iimjobs.com)

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