Adobe Journey Optimizer Specialist

2 months ago

Pune, India HNM Solutions Full time

Role : Adobe Journey Optimizer (AJO)

Location : Pune

Experience : 3+ years

Job Type : Summary :


We are looking for an experienced Adobe Journey Optimizer (AJO) Specialist who will be responsible for implementing and managing personalized customer journeys across various digital channels. The ideal candidate should have hands-on experience with Adobe Journey Optimizer and a deep understanding of customer experience management. You will work closely with marketing, analytics, and technical teams to deliver data-driven, personalized customer Responsibilities :


Journey Design and Implementation :


- Design, build, and manage personalized customer journeys using Adobe Journey Optimizer to engage customers across multiple touchpoints (email, SMS, push notifications, etc.).


- Leverage customer data and event triggers to create real-time, personalized messaging experiences.


Campaign Management and Optimization :


- Execute multi-channel marketing campaigns with a focus on customer engagement, conversion, and retention.


- Optimize journeys based on performance metrics such as open rates, click-through rates, conversion rates, and customer feedback.


Data Integration and Segmentation :


- Work with the data management team to integrate Adobe Journey Optimizer with various data sources such as Customer Data Platform (CDP), CRM, and Adobe Experience Platform.


- Use customer data and behavioural insights to create audience segments for targeted campaigns.


Testing and Personalization :


- Conduct A/B testing and other optimization techniques to ensure the effectiveness of customer journeys.


- Use personalization strategies to tailor customer interactions based on user behaviour and preferences.


Reporting and Analytics :


- Generate reports on campaign performance and customer journey analytics to provide actionable insights.


- Collaborate with analytics teams to refine strategies based on data analysis and customer and Cross-functional Support :


- Work closely with marketing, customer experience, and technical teams to align journey optimization with

business goals.


- Provide guidance and support to stakeholders in understanding the capabilities and best practices of Adobe Journey Optimizer .


Requirements 3+ years of experience working with Adobe Journey Optimizer or similar customer journey orchestration tools.


- Proven experience in digital marketing, campaign management, or customer experience roles.


Technical Skills :


- Knowledge of customer journey orchestration, data segmentation, and multi-channel marketing.


- Familiarity with other Adobe products such as Adobe Experience Platform, Adobe Analytics, Adobe Campaign, or Adobe Target is a plus.


- Understanding of data integration and APIs is advantageous.


Soft Skills :


- Strong analytical skills with the ability to interpret data and make data-driven decisions.


- Excellent communication skills and the ability to work collaboratively with cross-functional teams.


- Detail-oriented with strong project management skills.


Educational Qualifications :


- Bachelor's degree in marketing, Business, Computer Science, or a related field. Relevant certifications in Adobe Journey Optimizer are preferred.

(ref:hirist.tech)

  • Adobe Journey Optimizer Specialist

    2 weeks ago

    Pune, India HNM Solutions Full time

    Role : Adobe Journey Optimizer (AJO) Location : Pune Experience : 3+ years Job Type : Summary : We are looking for an experienced Adobe Journey Optimizer (AJO) Specialist who will be responsible for implementing and managing personalized customer journeys across various digital channels. The ideal candidate should have hands-on experience with Adobe...

  • Adobe Experience Platform Specialist

    2 weeks ago

    Pune, India HNM Solutions Full time

    Role : Adobe Experience Platform (AEP) Specialist Location : Pune, Experience : 4 years Job Type : Full-time Job Summary : We are seeking an Adobe Experience Platform (AEP) Specialist who will be responsible for implementing, configuring, and optimizing AEP solutions to enhance our customer experience and digital marketing initiatives. The ideal...

  • Adobe Experience Platform Specialist

    2 months ago

    Pune, India HNM Solutions Full time

    Role : Adobe Experience Platform (AEP) SpecialistLocation : Pune,Experience : 4 yearsJob Type : Full-timeJob Summary :We are seeking an Adobe Experience Platform (AEP) Specialist who will be responsible for implementing, configuring, and optimizing AEP solutions to enhance our customer experience and digital marketing initiatives. The ideal candidate should...

  • Adobe Analytics

    1 month ago

    Pune, India dentsu Full time

    About the jobCompany DescriptionMerkle, a dentsu company, is a leading data-driven customer experience management enterprise specializing in delivering unique, personalized customer experiences across platforms and devices. With over 30 years of experience, Merkle partners with Fortune 1000 companies and non-profit organizations to optimize their customer...

  • Adobe analytics

    2 months ago

    Pune, India Dentsu Full time

    About the job Company Description Merkle, a dentsu company, is a leading data-driven customer experience management enterprise specializing in delivering unique, personalized customer experiences across platforms and devices. With over 30 years of experience, Merkle partners with Fortune 1000 companies and non-profit organizations to optimize their...

  • Adobe Analytics

    2 months ago

    Pune, India dentsu Full time

    About the jobCompany DescriptionMerkle, a dentsu company, is a leading data-driven customer experience management enterprise specializing in delivering unique, personalized customer experiences across platforms and devices. With over 30 years of experience, Merkle partners with Fortune 1000 companies and non-profit organizations to optimize their customer...

  • Adobe Analytics

    1 month ago

    pune, India dentsu Full time

    About the job Company Description Merkle, a dentsu company, is a leading data-driven customer experience management enterprise specializing in delivering unique, personalized customer experiences across platforms and devices. With over 30 years of experience, Merkle partners with Fortune 1000 companies and non-profit organizations to optimize their...

  • Adobe Analytics

    2 months ago

    pune, India dentsu Full time

    About the job Company Description Merkle, a dentsu company, is a leading data-driven customer experience management enterprise specializing in delivering unique, personalized customer experiences across platforms and devices. With over 30 years of experience, Merkle partners with Fortune 1000 companies and non-profit organizations to optimize their...

  • Adobe analytics

    1 month ago

    Pune H.o, India Dentsu Full time

    About the job Company Description Merkle, a dentsu company, is a leading data-driven customer experience management enterprise specializing in delivering unique, personalized customer experiences across platforms and devices. With over 30 years of experience, Merkle partners with Fortune 1000 companies and non-profit organizations to optimize their customer...

  • Adobe Analytics

    2 months ago

    Pune, India dentsu Full time

    About the job Company Description Merkle, a dentsu company, is a leading data-driven customer experience management enterprise specializing in delivering unique, personalized customer experiences across platforms and devices. With over 30 years of experience, Merkle partners with Fortune 1000 companies and non-profit organizations to optimize their...

  • Adobe Analytics

    2 months ago

    Pune, India dentsu Full time

    About the job Company Description Merkle, a dentsu company, is a leading data-driven customer experience management enterprise specializing in delivering unique, personalized customer experiences across platforms and devices. With over 30 years of experience, Merkle partners with Fortune 1000 companies and non-profit organizations to optimize their...

  • Adobe Analytics

    2 months ago

    Pune, India dentsu Full time

    About the jobCompany DescriptionMerkle, a dentsu company, is a leading data-driven customer experience management enterprise specializing in delivering unique, personalized customer experiences across platforms and devices. With over 30 years of experience, Merkle partners with Fortune 1000 companies and non-profit organizations to optimize their customer...

  • Adobe Analytics

    2 months ago

    Pune, India dentsu Full time

    About the job Company Description Merkle, a dentsu company, is a leading data-driven customer experience management enterprise specializing in delivering unique, personalized customer experiences across platforms and devices. With over 30 years of experience, Merkle partners with Fortune 1000 companies and non-profit organizations to optimize their...

  • Optimizely Specialist

    1 week ago

    Pune, India HNM Solutions Full time

    Job Title : Optimizely Specialist Location : Pune Experience : 3 to 4 years Job Overview : The Optimizely Specialist is responsible for managing website experimentation, A/B testing, and personalization initiatives to drive user engagement, conversion rate optimization (CRO), and overall business performance. The role involves collaborating with...

  • Optimizely Specialist

    2 months ago

    Pune, India HNM Solutions Full time

    Job Title : Optimizely SpecialistLocation : PuneExperience : 3 to 4 yearsJob Overview : The Optimizely Specialist is responsible for managing website experimentation, A/B testing, and personalization initiatives to drive user engagement, conversion rate optimization (CRO), and overall business performance. The role involves collaborating with marketing,...

  • Digital Product Optimization Specialist

    1 week ago

    Pune, Maharashtra, India Anand Rathi Share and Stock Brokers Ltd Full time

    About the RoleWe are seeking a highly skilled Digital Product Optimization Specialist to join our team at Anand Rathi Share and Stock Brokers Ltd. As a key member of our digital product management team, you will be responsible for driving user engagement, improving conversion rates, and enhancing overall customer satisfaction.Key ResponsibilitiesDigital...

  • Workforce Optimization Specialist

    2 weeks ago

    Pune, Maharashtra, India IGT Solutions Full time

    IGT Solutions is a leading customer experience company that defines and delivers transformative experiences for global brands using digital technologies. As a Workforce Management Analyst, you will play a crucial role in optimizing workforce efficiency and ensuring the smooth operation of the workforce management function.About the RoleYou will oversee the...

  • Digital Optimization Specialist

    4 days ago

    Pune, Maharashtra, India HNM Solutions Full time

    Job Title: Digital Optimization SpecialistHNM Solutions is seeking a skilled Digital Optimization Specialist to join our team in Pune, India. As a key member of our optimization team, you will be responsible for driving business growth through data-driven experimentation and personalization initiatives.The ideal candidate will have extensive hands-on...

  • Finance Optimization Specialist

    3 weeks ago

    Pune, Maharashtra, India Exusia Full time

    Job SummaryWe are seeking a highly skilled Finance Optimization Specialist to join our team at Exusia in Pune. As a key member of our Global Finance Practice, you will be responsible for optimizing the finance and accounting verticals of the firm.

  • Marketplace Optimization Specialist

    3 weeks ago

    Pune, Maharashtra, India Pattern® Full time

    Company OverviewWe are Pattern, a leading e-commerce platform seeking an experienced Marketplace Optimization Specialist to join our team.