Head of Marketing

3 weeks ago

Kurnool, India Brinton Pharmaceuticals Ltd. Full time

Dear Aspirants,


We are excited to announce an opening for the position of Marketing Head - Paediatrics at Brinton Pharmaceuticals. This pivotal role will be instrumental in developing and executing strategic marketing plans to elevate our paediatrics products. If you have a proven track record in marketing leadership and a passion for pediatric healthcare, we invite you to apply.


Position Overview:


The Marketing Head for Paediatrics will be responsible for developing and executing strategic marketing plans to promote paediatrics products. This role involves leading a marketing team, managing campaigns, and collaborating with healthcare professionals to enhance the visibility and growth of paediatrics services.


Key Responsibilities:


1. Strategy Development:

  • Develop and implement comprehensive marketing strategies to increase brand awareness and drive patient engagement for paediatrics services.
  • Conduct market research to identify trends, opportunities, and the competitive landscape within the paediatrics field.

2. Campaign Management:

  • Design, execute, and oversee multi-channel marketing campaigns, including digital, print, and community outreach.
  • Monitor campaign performance and adjust strategies based on data and analytics.

3. Team Leadership:

  • Lead and mentor a team of marketing professionals, fostering a collaborative and results-driven environment.
  • Set objectives, manage performance, and guide team members

4. Collaboration:

  • Work closely with paediatricians, healthcare providers, and other stakeholders to ensure alignment of marketing efforts with clinical goals and patient needs.
  • Collaborate with internal departments, including sales, and content teams, to ensure cohesive messaging.

5. Budget Management:

  • Develop and manage the marketing budget for paediatrics services, ensuring efficient allocation of resources.
  • Track and report on spending, and assess return on investment for marketing initiatives.

6. Brand Management:

  • Maintain and enhance the paediatrics brand’s reputation and visibility in the market.
  • Ensure consistency of messaging and branding across all platforms and materials.

7. Community Engagement:

  • Organize and participate in community events, health fairs, and educational seminars to promote paediatrics services.

8. Compliance:

  • Ensure all marketing activities comply with healthcare regulations and industry standards.
  • Stay updated on industry trends and regulations to ensure marketing practices remain compliant


Regards,

Team HR,

Brinton Pharmaceuticals.

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