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Senior Marketing Executive
4 weeks ago
₹300,000.00 - ₹700,000.00 INR, Yearly salary
Apply via LinkedIn directly or using the following link:
Responsibilities:Strategy Development: Lead the development and execution of comprehensive marketing strategies to drive brand growth, customer engagement, and revenue generation.Campaign Management: Plan, execute, and optimize integrated marketing campaigns across multiple channels, including digital, social media, email marketing, content marketing, and traditional media.Brand Positioning: Oversee the development of brand messaging and positioning, ensuring consistency and alignment with the company's goals, mission, and vision.Market Research: Conduct in-depth market research to identify trends, customer insights, and competitive analysis, translating findings into actionable marketing strategies.Team Collaboration: Work closely with sales, product, and creative teams to align marketing efforts with business objectives and deliver high-impact campaigns.Content Creation: Oversee content development, including blogs, white papers, case studies, and social media posts, ensuring they resonate with target audiences.Budget Management: Manage the marketing budget, ensuring effective allocation of resources and achieving a high return on investment (ROI).Analytics & Reporting: Monitor and analyze campaign performance using tools like Google Analytics, HubSpot, or similar, and adjust strategies based on insights to improve future performance.Leadership & Mentorship: Mentor and guide junior team members, fostering a collaborative and high-performance marketing team.Qualifications:Experience: Minimum of 5 years of experience in marketing, with at least 2 years in a senior or leadership position.Skills: Proven experience in digital marketing, content strategy, SEO, SEM, email marketing, and social media management.Leadership: Strong leadership abilities with a track record of managing cross-functional teams and driving results.Analytical: Proficiency in marketing analytics tools (Google Analytics, SEMrush, HubSpot, etc.) with a strong ability to interpret data and make data-driven decisions.Creative: Excellent communication and creative skills, with an ability to craft compelling content and campaigns that resonate with target audiences.Education: Bachelor's degree in Marketing, Business, Communications, or a related field (Master's preferred).Bonus Skills: Experience in (specific industry, e.g., tech, e-commerce, or SaaS) is a plus.
Why Join Us:Impact: Be part of a growing company and take on a key role in shaping our brand's future.Growth: Opportunities for career development and advancement in a collaborative environment.Culture: Join a dynamic, inclusive, and supportive team that values creativity and innovation.Benefits: Competitive salary, comprehensive benefits package, and flexible work arrangements.
If you are a strategic, creative, and results-oriented marketing leader looking to take the next step in your career, we want to hear from you