Search Engine Optimization Executive

1 month ago

Gurugram, India Thirdbase Full time

About Us:

At Thirdbase, we are redefining intimate wellness with a blend of empathy, creativity, and inclusivity. Our mission is to dignify personal wellness and empower individuals to explore their intimate wellness with confidence. With our focus on vintage elegance and modern functionality, we offer products that foster deeper connections and promote overall well-being. Join us in our journey to create a more confident and connected world. 



Position Overview:


We are seeking a skilled and experienced SEO Executive with a proven track record of scaling D2C brands. In this role, you will play a key part in driving organic growth, improving search engine rankings, and increasing website traffic. This is a fantastic opportunity for someone with 2+ years of hands-on experience in SEO to join a fast-paced, innovative team dedicated to creating a meaningful impact in the intimate wellness industry. 



Key Responsibilities:

- Develop and Execute SEO Strategies: Create and implement data-driven SEO strategies to improve organic traffic and boost search engine rankings. 

- Keyword Research: Conduct in-depth keyword analysis to identify opportunities for content optimization and high-ranking potential. 

- On-Page and Technical SEO Optimization: Optimize website content, meta tags, headers, URLs, and internal linking structures for search engines. 

- Content Collaboration: Work closely with content creators to ensure SEO best practices are seamlessly integrated into blog posts, landing pages, and product descriptions. 

- Competitor Analysis: Regularly monitor competitor performance to identify gaps and capitalize on emerging trends. 

- Link-Building and Outreach: Implement advanced link-building strategies to improve domain authority and establish quality backlinks. 

- SEO Performance Analysis: Use tools like Google Analytics, Google Search Console, SEMrush, and Ahrefs to monitor performance, track KPIs, and provide actionable insights. 

- Algorithm Updates: Stay informed on the latest search engine algorithm updates and adapt strategies accordingly. 

- Reporting and Insights: Generate comprehensive SEO performance reports and recommend actionable improvements to enhance growth. 



Qualifications:

- 2+ years of proven experience in SEO, particularly for D2C brands. 

- Expertise in SEO tools such as SEMrush, Ahrefs, Google Analytics, and Google Search Console. 

- Strong analytical skills with a data-driven mindset for decision-making. 

- Proficiency in on-page, off-page, and technical SEO. 

- Familiarity with e-commerce SEO strategies and conversion rate optimization. 

- Ability to identify and solve SEO challenges in a fast-paced environment. 

- Effective communication and collaboration skills to work across teams. 

- A proactive, innovative approach to achieving measurable results. 



What We Offer:

- A chance to lead and scale SEO initiatives for a fast-growing D2C brand. 

- Collaborative, inclusive, and supportive work culture. 

- Opportunities for professional growth and upskilling. 

- The ability to make a tangible impact in a forward-thinking company. 



Join us at Thirdbase and play a pivotal role in building a more confident and connected world through innovative solutions in intimate wellness.


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