DENTSU - Assistant Manager - Account Management - Client Servicing Digital
4 weeks ago
This role is responsible to implement and supervise digital media activities for the assigned brands.
As a representative of Dentsu, the personnel will aid its clients in delivering value for campaigns by means of conceptualization and implementation of strategies & campaigns thereby contributing to overall brand management and achieving excellence in its expectation with the team.
Job Title: Assistant Manager Account Management (Client Servicing Digital).
Years of experience: 3-5 years.
Location: Mumbai.
Job Description:
- Formulate, curate, create, devise engaging digital content and campaign strategies across relative platforms for the assigned brands.
- Manage and supervise social & digital presence of the assigned brands including overall execution, online response management and maintenance of respective online media properties.
- Engage in hands-on interaction across online platforms viz.
- Facebook, Twitter, Instagram, LinkedIn, YouTube, Snapchat, Pinterest, Websites, Mobile Apps, Relative blogs, Forums and more.
- Actively collaborate with respective internal teams to conceptualize and execute the project & campaign requirements on routine basis thereby building internal teams' partnership.
- Assist in formulating strategies by sharing creative input on ideas for campaigns by virtue of having primary experience in engaging & interacting with the online consumers and the brand.
- Prepare analysis, review & reports on campaign effectiveness by tracking KPI's measuring the impact of social & digital media strategies.
- Plan & prepare monthly & quarterly campaign plans for the brand.
- Be actively involved in SEO/Tech/Media/ORM efforts with the support teams.
- Proactively respond and react to the changes within online media networks viz. changes in functionality, methods of engagement, addition of new features and more.
- Responsible to manage and update partner websites in collaboration with internal teams as deemed necessary.
- Master media workflow & respective online tools thus aiding the brand.
- Collaborate and guide the immediate team members Digital Media Executive(s).
- Manage and overcome routine challenges.
- Liaison with the client thus maintain first level contact with brand POCs.-
- Attend & cover on-ground events & workshops as deemed necessary.
- Liaison with third party vendors, influencers, partner firms on behalf of the brand for campaigns & projects.
- Make efficient use of new trends in digital industry for regular research and to devise implementation of related studies & techniques in routine.
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