Social Media Marketing Manager
1 week ago
About the Company:
NK Realtors, is one of the largest vertically integrated real estate service providers in India since the last 40 years. Headquartered in Kolkata, the company is well known for its deep employee centric approach NK Realtors is easily one of the best organizations to work for and build careers. With the real estate industry on the threshold of tremendous growth over the next 20 years, NK Realtors with its rich history, brand & structure gives the perfect opportunity to grow your career.
"NKlusive" is an exclusive intermediary of NK Realtors dealing in "Premium & Luxury Homes"
Job Summary:
We're seeking an experienced and highly creative Social Media Manager who specializes in video content creation. This role will be responsible for strategizing, creating, editing, and publishing engaging video content across all social media platforms to grow our audience, boost engagement, and strengthen our brand identity.
Key Responsibilities:
- Content Strategy & Planning: Develop and execute a comprehensive social media strategy with a strong emphasis on video-first content (Reels, TikToks, YouTube Shorts, etc.).
- Video Content Creation: Plan, shoot, edit, and produce original, high-quality short-form and long-form video content tailored to each platform (Instagram, TikTok, , YouTube, etc.).
- Trend Analysis: Stay on top of social media and video content trends, algorithm updates, and emerging platforms to keep our content fresh and relevant.
- Community Engagement: Manage social media interactions, respond to comments/messages, and foster a loyal, engaged community.
- Performance Analysis: Track, measure, and report on key performance metrics (engagement rates, video views, follower growth, conversions), providing actionable insights.
- Collaboration: Work closely with the marketing, design, and product teams to ensure brand consistency and campaign alignment.
- Performance Analysis: Track, measure, and report on key performance metrics (engagement rates, video views, follower growth, conversions), providing actionable insights.
- Community Engagement: Manage social media interactions, respond to comments/messages, and foster a loyal, engaged community.
- Trend Analysis: Stay on top of social media and video content trends, algorithm updates, and emerging platforms to keep our content fresh and relevant.
- Video Content Creation: Plan, shoot, edit, and produce original, high-quality short-form and long-form video content tailored to each platform (Instagram, TikTok, , YouTube, etc.).
Qualifications:-
- Proven experience (2+ years) in social media management with a strong focus on video content creation.
- Proficiency in video editing tools like Adobe Premiere Pro, Final Cut Pro, CapCut, or similar.
- Excellent understanding of key social platforms (Instagram, TikTok, YouTube, , Facebook) and their respective video formats & algorithms.
- Strong creative eye and storytelling ability.
- Comfortable being behind and in front of the camera when necessary.
- Strong project management and organizational skills.
- Excellent communication skills and a collaborative mindset.
- Strong project management and organizational skills.
- Comfortable being behind and in front of the camera when necessary.
- Strong creative eye and storytelling ability.
- Excellent understanding of key social platforms (Instagram, TikTok, YouTube, , Facebook) and their respective video formats & algorithms.
- Proficiency in video editing tools like Adobe Premiere Pro, Final Cut Pro, CapCut, or similar.
*** Bonus Skills (Preferred but not mandatory):
Graphic design skills (Photoshop, Canva, etc.)
Experience with paid social media ads and boosting video content.
Knowledge of SEO and social media analytics tools (Google Analytics, Meta Business Suite, etc.)
What We Offer:
- Competitive salary and benefits.
- Creative freedom and ownership over content strategy.
- Opportunity to shape and grow an innovative brand's digital voice.
- Supportive team culture and professional development opportunities.
- Opportunity to shape and grow an innovative brand's digital voice.
- Creative freedom and ownership over content strategy.
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