Category Lead
4 weeks ago
About Organization
We're building the most trusted quick commerce platform for parents - delivering everything they need for their kids in minutes. Backed by Blume Ventures and currently in our 01 phase, were assembling a mission-driven team to build something truly category-defining.
Role Summary
We are looking for a dynamic and data-driven Category Lead to own and scale our vertical commerce categories including Clothing, Toys, and Consumer Products. This role demands strong customer insight, analytical rigor, and cross-functional collaboration to drive growth, improve margins, and elevate the customer experience.
Key Responsibilities
Business Ownership & Strategy
- Own the end-to-end P&L for the assigned category(ies)
- Define short- and long-term category strategies to drive revenue, profitability, and customer engagement
- Conduct competitive benchmarking, consumer trend analysis, and seasonality-based planning
- Identify white space opportunities and champion new initiatives for assortment expansion or pricing innovation
Assortment Planning & Vendor Management
- Curate and expand product assortment based on customer needs, emerging trends, and data insights
- Identify and onboard new vendors and suppliers, ensuring high product quality, timely availability, and favorable commercial terms
- Negotiate pricing, margins, return terms, and SLAs to optimize supply-side economics
Performance Management & Execution
- Design and execute category-level campaigns and merchandising strategies in partnership with the marketing team
- Work with operations, supply chain, and warehouse teams to ensure seamless order fulfilment and inventory accuracy
- Monitor performance metrics like GMV, AOV, conversion rate, sell-through, margin, and return rates - taking quick action where needed
Cross-Functional Collaboration
- Liaise with product, tech, and design teams to improve the customer experience (navigation, search, content, filters, etc.)
- Collaborate with finance and analytics teams to forecast demand, track targets, and derive actionable insights
- Work with content and community teams to integrate storytelling with product 2-4 years of experience in category management, merchandising, or buying in e-commerce or vertical commerce
- Strong understanding of consumer behavior, especially in kids/family-focused categories
- Highly analytical, data-driven, and experienced in managing category performance metrics
- Excellent negotiation and communication skills
- Prior experience in clothing, toys, or FMCG sectors is preferred
- MBA or equivalent from a reputed institute is a plus
What We Offer
- A fast-paced, entrepreneurial environment
- High ownership and autonomy
- Opportunity to shape category strategy at a growing commerce brand
- Collaborative and impact-driven team culture
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