MYCPE ONE

2 weeks ago


Thiruvananthapuram, India Mycpe One Full time

Key Responsibilities:

- Develop and execute a results-oriented social media content strategy aligned with the company's brand and business goals

- Create original, engaging content for various platforms including posts, reels, stories, short videos, etc.

- In-depth knowledge of social media platforms, trends, algorithms, best practices & lead generation.

- Design visual content using tools like Canva, Adobe Creative Suite, and other relevant software

- Write compelling captions and platform-specific copy to maximize engagement and conversion

- Manage content calendars and post schedules to maintain consistency across channels

- Monitor trends, hashtags, and algorithm updates to adapt content strategy accordingly

- Handle full community management: reply to messages, engage with followers, and grow brand visibility

- Plan and manage paid campaigns (Meta Ads & Google Ads), monitor budgets, and track ROI

- Drive lead generation and conversion through strategic content and CTA optimization

- Track and report performance metrics using analytics tools (e.g., Meta Insights, Google Analytics)

- Optimize content and profile performance for SEO and search visibility

- Continuously work to increase followers, boost customer engagement, Lead generation and enhance online reputation

- Work independently, meet deadlines, and manage multiple platforms and campaigns and submit monthly report and content calendar to management

Skills & Qualifications:

- Bachelor's/ master's degree or Diploma or Certification in Digital marketing

- Minimum 2-5 years of proven experience in social media content creation independently

- Proficient in content design and video editing tools

- Experience with SEO, Meta Ads, and Google Ads.

(ref:iimjobs.com)