Communications and Marketing Officer

3 days ago


Delhi, Delhi, India UNICEF - United Nations Children's Fund Full time

In recent years, UNICEF's work to support the unique needs of young people has gained momentum, as the challenges facing them have come more sharply into view.

UNICEF is committed to deliver for all children and adolescents through its overall impact goal of 'realizing the rights of every child, especially the most disadvantaged.


Building on the current work with, and for, adolescents, in line with the United Nations Youth Strategy, UNICEF is developing a new global partnership, Generation Unlimited (GenU), which is dedicated to expanding opportunity for young people from ages 10 to 24 years.

Maximising the potential of the United Nations system, Governments, Civil Society Organizations and the private sector, and of young people themselves, GenU is focused on finding new ways to ensure that every young person is in school, undergoing formal or informal learning or training, or is employed by 2030.

The focus will be on reaching those in the greatest danger of being left behind:

including girls, the poor, young people with disabilities or on the move, or affected by conflict and natural disasters.


The India version of GenU has been named YuWaah It signifies catalytic partnerships to unleash the potential of adolescents and young people.

YuWaah has been designed to allow co-creation of solutions that are relevant and scalable for ensuring that young people in India have opportunity and choices for learning; have avenues and spaces for functional and vocational training, and can choose between employment and entrepreneurship which are accessible locally.


The Communications, Marketing and Advocacy team of YuWaah plays a pivotal role in supporting YuWaah's advocacy and policy dialogue with national counterparts, positioning YuWaah's agenda within the national context.

By effectively communicating the progress and impact of various interventions, the Communications team strengthens relationships with public-private-youth-media stakeholders.


The team's strategic and innovative thinking enhances the impact and effectiveness of YuWaah's interventions, driving progress towards our collective goals.

The UN Volunteer will be placed with UNICEF in Delhi. The UNV will support GenU/Yuwaah- Communication and marketing efforts on social media, website, PR, videos and other marketing channels.

The UNV would also have a coordination responsibility for partner communication and conceptualizing new multi-channel campaigns, especially through content creation focused on youth.

Under the overall guidance of the Chief of GenU, Youth Development Partnerships and secondary supervision of Communications Specialist of YuWaah Secretariat, the national UN Volunteer will undertake the following tasks:

  • Lead in developing, executing, and managing the YuWaah Digital Communications Strategy, in order to meet the goals outlined in the larger YuWaah Communications Strategy
  • Support content development for YuWaah's digital media channels, website, as well as the mailing list
  • Provide relevant digital support across teams, including hosting digital sessions and managing the live streams across Facebook or YouTube
  • Execute YuWaah's PR strategy including coordination with journalists and internal stakeholders, developing key messages and media facing assets such as press releases and OpEDs
  • Play an active role in organising convenings
  • Any other related tasks as may be required or assigned by the supervisor.

Furthermore, UN Volunteers are encouraged to integrate the UN Volunteers programme mandate within their assignment and promote voluntary action through engagement with communities in the course of their work.


Results/expected outputs:
As an active team member, efficient, timely, responsive, client-friendly and high-quality support rendered to UNICEF and the YuWaah Secretariat in the accomplishment of her/his functions, including:

  • Support building a solid social media presence for YuWaah
  • Support preparation of media collaterals, social media creatives, shooting videos etc.
  • Work closely with the country and state offices teams and national counterparts to ensure YuWaah aspects are well internalized and applied
  • Support in monitoring progress and preparing monthly reports for YuWaah Communications.

Professionalism:
demonstrated understanding of operations relevant to UNICEF; technical capabilities or knowledge relevant or transferrable to UNICEF procedures and rules; discretion, political sensitivity, diplomacy and tact to deal with clients; ability to apply good judgement; ability to liaise and coordinate with a range of different actors, especially in senior positions; where appropriate, high degree of autonomy, personal initiative and ability to take ownership; resourcefulness and willingness to accept wide responsibilities and ability to work independently under established procedures; ability to manage information objectively, accurately and confidentially; responsive and client-oriented;

Integrity:
demonstrate the values and ethical standards of the UN and UNICEF in daily activities and behaviours while acting without consideration of personal gains; resist undue political pressure in decision-making; stand by decisions that are in the organization's interest even if they are unpopular; take prompt action in cases of unprofessional or unethical behaviour; does not abuse power or authority;

  • Teamwork and respect for diversity: ability to operate effectively across organizational boundaries; excellent interpersonal skills; ability to establish and maintain effective partnerships and harmonious working relations in a multi-cultural, multi-ethnic, mixed-gender environment with sensitivity and respect for diversity; sensitivity and adaptability to culture, gender, religion, nationality and age; commitment to implementing the goal of gender equality by ensuring the equal participation and full involvement of women and men in all aspects of UN operations; ability to achieve common goals and provide guidance or training to colleagues;

Commitment to continuous learning:

initiative and willingness to learn new skills and stay abreast of new developments in area of expertise; ability to adapt to changes in work environment.


Planning and organizing:
effective organizational and problem-solving skills and ability to manage a large volume of work in an efficient and timely manner; ability to establish priorities and to plan, coordinate and monitor (own) work; ability to work under pressure, with conflicting deadlines, and to handle multiple concurrent projects/activities;

Communication:
proven interpersonal skills; good spoken and written communication skills, including ability to prepare clear and concise reports; ability to conduct presentations, articulate options and positions concisely; ability to make and defend recommendations; ability to communicate and empathize with staff (including national staff), military personnel, volunteers, counterparts and local interlocutors coming from very diverse backgrounds; capacity to transfer information and knowledge to a wide range of different target groups;

Flexibility:
adaptability and ability to live and work in potentially hazardous and remote conditions, involving physical hardship and little comfort; to operate independently in austere environments for protracted periods; willingness to travel within the area of operations and to transfer to other duty stations within the area of operations as necessary;

  • Genuine commitment towards the principles of voluntary engagement, which includes solidarity, compassion, reciprocity and self-reliance; and commitment towards UNICEF's mission and vision, as well as to the UN Core Values.
marketing and/or communications

  • Developing country work and/or field experience an asset
  • Proven ability to conceptualize, graphic design, plan, develop, implement, monitor evaluate and report on the areas indicated above, and to transfer knowledge and skills.
  • Ability to develop partnerships and to network in the areas of marketing and communications
  • Knowledge of the latest trends, tools, and formats
  • Analytical negotiation, communication and advocacy skills, excellent writing skills.
  • Excellent oral and written skills; excellent drafting, formulation, reporting skills;
  • Accuracy and creativity in content production and editing;
  • Excellent interpersonal skills; culturally and socially sensitive; ability to work inclusively and collaboratively with a range of partners, including grassroots community members, religious and youth organizations, and authorities at different levels; familiarity with tools and approaches of communications for development;
  • Ability to work and adapt professionally and effectively in a challenging environment; ability to work effectively in a multicultural team of international and national personnel;
  • Solid overall computer literacy, including proficiency in various MS Office applications (Excel, Word, etc.) and email/internet; familiarity with database management; and office technology equipment;
  • Self-motivated, ability to work with minimum supervision; ability to work with tight deadlines.
New Delhi, as a duty station, presents a dynamic and diverse environment. The living conditions in this vibrant metropolis offer a mix of cultural richness, historical significance, and modern amenities. The city provides various housing options, catering to different preferences and needs. New Delhi's cosmopolitan atmosphere allows for easy integration into its multicultural society.

While the city boasts a range of international schools, medical facilities, and recreational opportunities, it is essential to be mindful of factors such as air quality and traffic congestion.

Due diligence is essential, especially when it comes to being cautious with street food and water.


As this is a national UN Volunteer assignment, the UN Volunteer will be responsible for arranging his/her own housing and other living essentials.

This position is based in New Delhi. National UN Volunteers are part of the malicious insurance plan. National UN Volunteers are expected to be culturally sensitive and adjust to the prevailing culture and traditions.


The contract lasts for the period indicated above with possibility of extensions subject to availability of funding, operational necessity and satisfactory performance.

However, there is no expectation of renewal of the assignment.

The applicable Volunteer Living Allowance is provided monthly to cover housing, utilities and normal cost of living expenses.

Life, health and permanent disability insurance are included (health insurance for up to 3 dependents - except for UN Community Volunteers), as well as final repatriation (if applicable).

For information specific to your assignment please see below:

  • Monthly Voluntary Living Allowance (VLA): INR 46,676.91
  • Entry lump sum (one-time payment): USD 400 (equivalent in INR)
  • Travel ticket if/when moving to duty station: USD 200 (equivalent in INR)
  • Exit allowance (paid on successful completion of the assignment): INR 4,862.22 for each month served, paid on completion of contract
  • Medical and life insurance Cigna Private Insurance
You can check full entitlements at .


UNV will provide, together with the offer of assignment, a copy of the Conditions of Service, including Code of conduct, to the successful candidate.

The complete UN Volunteer Conditions of Service is available at "

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