Grupo Bimbo

Regional Manager - Sales Development

Responsibilities:

GTM-GO TO MARKET & the strategies to go for new ways of business from different channels

- Strategizing and Implementing different Pilot Projects to Increase the depth and width of distribution and business

- Ensuring in increasing the numeric distribution, market share, weighted distribution & SAH.

- Coordinating with Regional Sales Head and Zonal Business Manager to enhance the sales performance and productivity of the team by strengthening their key skills.

- Strategizing & introducing new sales development initiatives and pilot projects to improve sales.

- Implementing specific plans by location and flashing data dashboards periodically for Market Execution Metrics

- Conducting classroom modules for training of the front line; analyzing the numeric distribution and prioritizing the market.

- Devising the yearly budgeted initiatives and new geography for the team.

- Directing marketing operations to increase market reach/Share & product penetration by conceptualizing and executing sales promotion schemes and developing direct customer relationships for new customers.

- Planning and implementing sales strategies and guiding teams to achieve sales (direct/ channel) & distribution targets in the assigned region.

- Analyzing competitor's activities & market trends, updating the same to the company platform and extending the plan of action.

- Strategizing for augmenting sales & revenue in line with the defined policy of the company.

- Developing, reviewing and reporting on the business development division's strategy, ensuring the strategic objectives were well understood and executed by the team.

- Impacting organization profitability through effective strategic and tactical management decisions and new business development.

- Supporting the overall process of management and corporate decision-making to ensure the organization maximizes its short, medium and long-term profitability and shareholder returns.

- Driving business and ensuring sustained growth, focusing on achieving /surpassing sales targets; expanding the business reach and creating new sales/leads opportunities.

- Interacting with prospects and maintaining cordial business relationships with key clients