Campaign Planner/Mgr 1

4 weeks ago

Noida, Uttar Pradesh, India Adobe Full time

JOB LEVEL

P10

EMPLOYEE ROLE

Individual Contributor

Our Company

Changing the world through digital experiences is what Adobe's all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences. We're passionate about empowering people to craft beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

We're on a mission to hire the very best and are committed to building exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours

The Opportunity

An Ad-Ops Specialist is responsible to setup campaigns and programmatic deals on Adobe's DSP platform for new and current launches. You will ensure all the creative tags and trackers are assigned for reporting requirements. You will run reports to measure campaign's performance and carve out call outs for optimizations and next steps.

What you'll Do

· Executes day to day production tasks (Campaign set up, launch, tracking & optimization)

· Completes QA and all production procedures accurately

· Assists Campaign Managers in running advertiser campaigns on our DSP

· Runs general & custom reports through backend DB systems for Campaign and QA requirements

· Analyzes performance metrics and optimizes campaigns as needed

· Identifies trends in data for call outs and to identify anomalies

· Runs campaign calendar, trafficking assets and related pre/post-launch processes

· Chip into company initiatives, processes and rollouts

What you need to succeed

Technical Skills

· Basic understanding of JavaScript, i-Frame, HTML or HTML 5.

· Understanding of set up & QA process, pixel tracking via console or third-party software.

· Experience with DSP, Ad Exchange, Analytics and DMP/CDP technologies.

· Proficient in different ad servers (DFA/DCM, Mediamath, TTD, Amazon DSP)

· Proven understanding of Excel (e.g. pivot tables, pivot charts, sumifs, vlookups, etc.) and PowerPoint.

Digital Marketing Skills

· Strong understanding of the Display Advertising Ecosystem; experience working on Ad networks & exchanges; familiarity with ad servers, rich media vendors, RTB/Programmatic buying experience a plus.

· Interact with account managers, engineers, and partners on various ops projects and work in partnership with internal and onshore teams to execute display, video and audio campaigns.

· Understanding of trafficking queue, build grid, delivery timelines and reporting cycles from Ad operations context.

· Responsible for detailed campaign execution, along with quality assurance, during the pre-launch stage, to ensure successful onboarding of advertisers.

Business Skills

· Understanding of collaboration tools such as Jira and Zendesk ticketing systems.

· Comfortable collaborating using a variety of communication methods such as email and chat across time zone.

· Ability to prioritize multiple projects and advertisers simultaneously.

· Shown ability to learn quickly, be a teammate, and lead change optimally.

· Motivated self-starter capable of taking initiative and handling tough situations

· Basic project management and excellent communication skills

· 2-3 years of relevant work experience

At Adobe, you will be immersed in an exceptional work environment that is recognized throughout the world on Best Companies lists. You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely.

If you're looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer.

Adobe is an equal opportunity employer. We welcome and encourage diversity in the workplace regardless of gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, or veteran status

Internal Opportunities

Creativity, curiosity, and constant learning are celebrated aspects of your career growth journey. We're glad that you're pursuing a new opportunity at Adobe

Put your best foot forward:

1. Update your Resume/CV and Workday profile – don't forget to include your uniquely 'Adobe' experiences and volunteer work.

2. Visit the Internal Mobility page on Inside Adobe to learn more about the process and set up a job alert for roles you're interested in.

3. Check out these tips to help you prep for interviews.

4. If you are applying for a role outside of your current country, ensure you review the International Resources for Relocating Employees on Inside Adobe, including the impacts to your Benefits, AIP, Equity & Payroll.

Once you apply for a role via Workday, the Talent Team will reach out to you within 2 weeks. If you move into the official interview process with the hiring team, make sure you inform your manager so they can champion your career growth.

At Adobe, you will be immersed in an exceptional work environment that is recognized around the world. You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely. If you're looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer.

Adobe is an equal opportunity and affirmative action employer. We welcome and encourage diversity in the workplace regardless of gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other characteristics protected by law.

If you have a disability or special need that requires accommodation to navigate our internal careers site or to complete the application process, please contact

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