Product Manager

Professionals in this group apply subject matter knowledge in product planning and execution throughout the product lifecycle.

The individuals in this group have a keen eye for gaps in consumer product offerings and the innovative mindset to fill them.

They are responsible for Aligning stakeholders, prioritizing product feature and capabilities and defining a vision for a product.

Key

Responsibilities :

Responsibilities :

• Continuously engage with community to get feedback on the product features, understands and triage customer issues and provide updates on product roadmap
• Anticipate risks; engineering assess and escalate accordingly.
• Help with organizing and presenting program reviews/status to, business, and senior management.
• Defining and implementing the marketing strategy including social media marketing plans and other marketing initiatives for the product/ service line(s).
• Managing all collaterals for the product/ service line(s).
• Working with business development team for proposals/ presentation to clients as required.
• Ensuring smooth operations for the product/ service line(s)
• Develops new software product concepts, designs and enhancements to existing product design that reflect market and user requirements.

Specific Authorities( Financial & Non Financial) : NA

Key Performance Indicators :

• Establishing and ensuring to reach the target for converting the leads to final sales.
• Keeping track of the cost incurred to generate a particular potential lead and ensuring the costs are efficient.
• Ensuring cost efficiency while converting potential lead to final sales.
• Ensure that the users have started using your product/feature in a specific time period total user base & increase in user base
• Identifying the time, the users are spending on a product/feature, how quickly are the users bouncing from the product/feature
• Monitoring critical resource availability and planning appropriately for coverage
• Monitoring the quality of the released product
• Monitoring team performance against sprint calculations using story points

Internal Job Requirements :

Qualifications :

• Bachelor's or master's degree in Business Administration, Computer Science, Finance, Engineering, Economics or Marketing
• Ample field experience for at least 35 years in the process of product development, strategy building, testing or any level of product designing.
• Should be comfortable in making and translating data reports in Microsoft Excel, Google Sheets, and other related software.
• Knowledgeable about your product's users and industry
• Able to analyse complex data and look for trends in the market and users' opinions and behaviour fair and objective when making decisions.
• Technical background with experience in software development or web technologies.

Experience :

• Previous experience in a product development or management role.
• 35 years of experience in product management for a B2B/B2C company.
• Experience creating and contributing to a software product roadmap, evangelizing the product vision.
• Experience working directly and crossfunctionally with developers, product managers, marketing and other related stakeholders.

Technical Competencies Skills List Knowledge Applicability :

Business Needs Analysis :

• Best practice methodologies in business requirement gathering
• Strategic planning and prioritisation for IT business requirements
• Business modelling techniques and tools
• Projection of long term implications of IT solutions or changes
• Business case development
• Design requirement elicitation process, defining analysis and inputs required
• Lead complex and comprehensive analysis of business processes and inputs gathered to understand longterm business requirements and their driving factors
• Facilitate scoping and business priority setting for strategic and complex IT initiatives with senior stakeholders
• Obtain formal agreement from stakeholders and recipients to the scope, prioritised requirements and establishment of a baseline for solution delivery
• Manage effective business processes, through changes and enhancements in IT systems, management and processes
• Establish the contribution that IT initiatives, programmes and solutions can make to business objectives
• Oversee development and implementation of solutions, taking into account the change implications to the organisation and all stakeholders
• Utilise indepth analysis and business models to present a strong, compelling business case for proposed IT changes and solutions
• Project longterm costs and benefits, options, risks and impact to senior stakeholders

Project Management :

• Best practices in endtoend programme management
• Manage large programmes or multiple projects concurrently through the phases from definition, scoping, delivery and successful completion that are typically with significant business impact, and highrisk dependencies
• Plan programmes in accordance to organisation requirements

Internal :

• Current methodologies and tools in industry
• Strategies for alignment of different programmes
• Programme risk anticipation, mitigation and planning
• Resourcemanagement techniques
• Project budget planning
• Performance review processes for programmes
• Identify programme implications, and manage and coordinate project interdependencies with other projects
• Determine appropriate methodologies and tools, ensuring that they are fitfor purpose
• Develop a programmespecific risk management plan
• Develop a stakeholder engagement plan to secure the buyin and support of critical stakeholders
• Plan programme budgets, and strategically control and allocate resources across multiple projects
• Review progress and performance of individual projects and recommend actions for improvement

Problem Management :

• Problem management process
• Incident management process
• Tools used in problem and incident management
• Usage of categorisation, impact and priority coding systems in problem management
• Principles of reactive and proactive problem management
• Documentation requirements and protocols in problem management
• Usage of documentation tools, systems and records to log relevant information throughout the problem's lifecycle
• Monitor the lifecycle of specific problems
• Diagnose the causes of incidents and problems
• Categorise incidents and problems according to established guidelines
• Identify appropriate solutions to resolve problems
• Implement solutions to address the problem through appropriate control procedures
• Propose solutions to prevent future occurrences of similar problems
• Document information about problems and the appropriate workarounds and resolutions

Product Management :

• Competitor, consumer and technology trends
• Endtoend processes in product management
• Product lifecycle
• Product performance analysis
• Components of a product roadmap
• Develop a product requirements document, according to a set direction and guidelines
• Manage the lifecycle of a product, alongside the tracking of consumer response
• Identify competitor, consumer and technology trends in relation to the product
• Facilitate phasein and phaseout of products to ensure smooth transition
• Support sales and marketing activities for the product, in line with product strategy
• Analyse trends in product performance
• Propose improvements to the product or branding to enhance product performance

Software Design :

• Design requirements for simple, basic software components
• Basic software design tools and techniques
• Types of controls, elements and features in software
• Design a simple software component or interface according to functional specifications and business requirements
• Utilise appropriate software design methods and tools, in line with the organisation's software design practice and principles
• Identify relevant controls, elements and

Internal :

• Indicators of software functionality and interoperability
• Documentation of design details features to be included in the software to meet its design objectives
• Assess functionality and interoperability of different elements or components in the software design
• Produce detailed design documentation mapped to user specifications

Applications Development :

• Long term vision and immediate objectives of the application
• Key characteristics, pros and cons of different application development methodologies
• New and emerging trends in application development
• Advanced programming languages and tools, and their uses in different contexts for different application features
• Applicability and reusability of externally developed codes and components
• Relative criticality or importance of different application components or properties
• Various debugging processes and suitability for different contexts
• Feasibility analysis for incorporating new, complex or advanced features or capabilities
• Measures of software complexity
• Industry best practices in secure software and applications development
• New and emerging secure software and applications development techniques, tools and approaches
• New and emerging techniques for seamless software deployment
• Evaluate implications of new and emerging trends on application development
• Plan largescale or businesscritical application development projects
• Determine application development methodologies, tools, and programming languages
• Manage interdependencies of multiple work streams and complexity in applications development
• Establish an efficient and effective application testing process that includes vulnerability assessments and secure testing
• Oversee application development approaches and plans to ensure achievement of quality, safety and security standards
• Establish debugging process for application issues encountered
• Review recommendations to improve the overall functionality, usability and security of applications, against cost, efficiency and viability considerations
• Evaluate new technologies, secure coding and practices that will enhance security capabilities in applications development
• Evaluate feasibility and incorporate predictive behaviour or data analytics, geospatial capabilities and other advanced features in application development

Functional Competencies :

Skills List Knowledge Applicability :

• Life Insurance
• Generalist

Demonstrate strong knowledge of:

• Product portfolio
• Sales Channels (Branch, Virtual Channels)
• Sales process
• Claims process
• Risk & Regulatory Frameworks

To the effect of :

• Performing effective and independent work in a few knowledge areas
• Assessing and diagnosing issues across some knowledge areas
• Determining preliminary solutions to identified issues and gaps

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