Jio bp

Working closely with Marketing and Business functions, design online campaigns and maintain branding and engagement initiatives across Social Media through owned, earned and paid media.

• Implementation of Digital Strategy across touch points/platforms through agency and direct interventions, drive initiatives, content strategy for the business
• B2B, B2C and B2P.
• Manage Social media platforms, ORM and Marketing to optimize, engage and measure against KPIs for campaigns/servicing.
• SEO for website, blog and social platform (social search) optimization, aimed at improving search results, keyword optimization.
• Managing and maintaining all digital marketing assets website, mobile app, Mktg CRM, any other applications
• Publish dashboards and trends using interaction data, analytics to provide insights
• Create digital marketing campaigns.
• Ensure consistency in the brand messaging.
• Work with the sales team to coordinate marketing campaigns.
• Prepare emails and newsletters to send to current customers.
• Launch promotional offers and events to attract new customers.
• Optimize the business website to increase online traffic.
• Follow best practices for social media marketing on different platforms.
• Conduct regular audits for social media and website marketing performance.
• Maintain and monitor online listings across various ecommerce platforms.
• Track marketing metrics and analyze digital data to measure marketing success.