eCommerce Manager

4 weeks ago


Mumbai, Maharashtra, India iimjobs Full time
Manager - Personal Care & Beauty - eCommerce

A leading Beauty and personal care company is looking for a Manager E Commerce, to be based in Mumbai.

Candidates MUST have an experience of managing E Commerce for Beauty Care and Personal Care/ Wellness industry.

The responsibilities will be as follows:

  • Responsible for brand P&L and developing the overall strategy relating to sales and channel marketing.
  • Own revenue and profitability targets on ecommerce portals, driving business growth, and category share.
  • Identify and develop new online selling partnerships relevant to the brand architecture.
  • Joint business and demand planning with the platforms at SKU and brand level.
  • Designing and executing online specific promotions and offers, including onsite properties, performance marketing activities, specific targeting, and sampling to maximize growth.
  • Work closely with brand marketing team for product cataloguing, brand visibility, brand awareness and digital marketing.
  • Work with finance teams for planning and delivering on timely reconciliations with the Ecommerce partners.
  • Work closely with digital agencies and brand marketing team for benchmarking and measurement to increase conversions, crosssell, drive platform specific influencer activities, and focus on upselling to increase the customer engagement via multiple digital channels, to help build a culture of continuous improvement, constant testing, and transparency.
  • Providing insights into latest consumer shopping trends, competition products and campaigns to identify assortment gaps & selection and plan effective branding strategies.
  • Monitor, measure and maintain reports on performance to drive sales KPIs and brand awareness on the platforms.
  • Analyzing customer performance and take actions towards improvisation.

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