Refex Group

Chief Operating Officer - Medical operations

The COO is responsible for overseeing the company's day-to-day administrative and operational functions. This executive role is second in command and reports directly to the Chief Executive Officer (CEO). The COO must ensure that the company's operations are efficient, effective, and aligned with the strategic goals to drive growth and profitability.

Key Responsibilities:

- Strategic Planning and Execution: Work closely with the CEO and other executives to develop and implement strategic plans. Ensure these plans are executed efficiently across all departments.

- Sales Strategy Development: Collaborate with the sales director and other executives to develop and refine the company's sales strategy, ensuring it aligns with the overall business goals and market opportunities. This includes targeting key markets, setting sales targets, and identifying strategic partners.

- Sales Process Optimization: Oversee the optimization of the sales process to improve efficiency and effectiveness. This involves streamlining sales operations, implementing best practices, and leveraging technology to automate tasks and enhance customer interactions.

- Sales Team Leadership: Play a key role in leading and motivating the sales team. Ensure the sales force is high-performing, well-trained, and equipped with the necessary tools and resources to achieve their targets. This includes overseeing sales training programs and sales incentive plans.

- Customer Relationship Management: Ensure the development and maintenance of strong relationships with key customers, distributors, and partners. Oversee customer service operations to ensure customer satisfaction and loyalty, which are critical for repeat business and referrals.

- Market Analysis and Expansion: Oversee market research and analysis to identify new market opportunities and areas for expansion. Work closely with the marketing and product development teams to align sales strategies with market needs and new product offerings.

- Sales Forecasting and Reporting: Implement robust sales forecasting and reporting mechanisms to provide accurate and timely information on sales performance, market trends, and competitive analysis. This data should inform strategic decision-making and operational adjustments.

- Collaboration with Marketing: Ensure close collaboration between the sales and marketing teams to align on lead generation strategies, branding, and product positioning. Oversee the execution of sales and marketing campaigns to drive revenue and market share growth.

- Performance Monitoring: Regularly review sales performance against targets, analyzing discrepancies and implementing corrective actions where necessary. Foster a culture of accountability and continuous improvement within the sales team.

- Operations Management: Oversee the production, manufacturing, and distribution of medical equipment. Ensure operations are conducted in compliance with regulatory standards and quality requirements.

- Financial Oversight: Collaborate with the CFO to manage the company's budget, financial planning, and cost management strategies to achieve financial targets.

- Team Leadership and Development: Lead, mentor, and develop a high-performing management team. Foster a culture of excellence, innovation, and continuous improvement.

- Supply Chain and Logistics: Ensure the supply chain is efficient and cost-effective. Oversee logistics and inventory management to meet customer demands and maintain optimal stock levels.

- Customer and Market Focus: Maintain a strong focus on customer needs and market trends. Ensure the company's product offerings meet or exceed market expectations.

- Regulatory Compliance: Ensure all company operations comply with industry-specific regulations and standards, including quality control, safety, and environmental policies.

Qualifications:

- Bachelor's degree in Business Administration, Engineering, or a related field. An MBA or similar advanced degree is highly preferred.

- Extensive experience in the medical equipment or healthcare industry, with a proven track record of successful operations management and leadership.

- Strong understanding of regulatory environments and compliance requirements specific to medical devices and equipment.

- Demonstrated ability to lead and develop teams, manage a diverse and complex organization, and foster a culture of innovation and excellence.

- Excellent strategic planning, financial acumen, and negotiation skills.

- Strong communication and interpersonal skills, with the ability to engage and inspire stakeholders at all levels.

Skills:

- Leadership and team management

- Strategic thinking and problem-solving

- Financial planning and analysis

- Operational efficiency and process improvement

- Regulatory compliance and quality assurance