Digital Advertising Analyst

3 days ago

Gurugram Haryana India, IN Cog Culture Full time

We are looking for a data-driven and detail-oriented Digital Advertising Analyst to join our team. In this role, you will be responsible for planning, executing, monitoring, and optimizing digital advertising campaigns across multiple platforms. You will work closely with account managers, creative teams, and performance specialists to drive measurable results for our clients.

Key Responsibilities

  • Plan, set up, and manage digital advertising campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), LinkedIn, YouTube, and programmatic channels.
  • Monitor daily performance of campaigns and ensure KPIs such as CTR, CPC, CPA, ROAS, and conversions are met.
  • Analyze campaign data and generate weekly/monthly performance reports with actionable insights.
  • Optimize targeting, bidding strategies, ad placements, and creative performance to maximize results.
  • Assist in budget planning, pacing, and ensuring appropriate spend allocation.
  • Collaborate with creative and strategy teams to ensure ad copies and creatives align with campaign objectives.
  • Conduct competitor benchmarking and audience analysis to recommend data-driven strategies.
  • Troubleshoot tracking issues (UTM setup, pixels, tags, analytics) and coordinate with tech teams when needed.
  • Stay updated with industry trends, algorithm updates, and platform-specific best practices.
  • Support the account management team in presenting insights, recommendations, and campaign outcomes to clients.

Required Skills & Qualifications

  • Bachelor’s degree in Marketing, Advertising, Business, Data Analytics, or a related field.
  • 1–3 years of experience in digital advertising, performance marketing, or analytics (agency experience preferred).
  • Strong understanding of platforms such as Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, and Google Analytics.
  • Proficiency with Excel/Google Sheets for reporting and data analysis.
  • Ability to interpret data, identify patterns, and generate actionable insights.
  • Knowledge of tracking tools (GA4, Google Tag Manager, pixel setup, UTM creation) is a plus.
  • Strong communication and presentation skills.
  • High attention to detail, ability to multitask, and a problem-solving attitude.

  • Digital Advertising Director

    7 days ago

    india, IN Prime Digital International Talent Part time

    Seeking a Digital Advertising Director for a Global Expansion ProjectPrime Digital International Talent Remote Position • Part-Time RoleOverview of the OpportunityPrime Digital International Talent is enhancing its leadership in digital media and is searching for an accomplished professional to oversee advanced advertising initiatives. The ideal candidate...

  • Digital Advertising Manager

    2 weeks ago

    india, IN Arnaya Full time

    Digital Advertising Manager Brand: UniqloAt Uniqlo, we believe that great clothing has the power to make everyday life better. Our mission is to deliver high-quality, functional, and timeless designs that bring comfort and style to people everywhere. As we grow our digital presence globally, we are looking for a Digital Advertising Manager to join our team...

  • Advertising Account Manager

    2 weeks ago

    Gurugram, Haryana, India, IN Alchemist Marketing & Talent Solutions Full time

    Alchemist Marketing Solutions Mainline (Non-Digital) – Client ServicingRole: Manager / Associate Director (Mid–Senior Level) About the Role: This role requires deep expertise in mainline advertising, brand activations, BTL, and on-ground campaign execution. The candidate will independently manage key clients, lead teams, oversee multi-agency...

  • Digital Advertising Executive

    2 weeks ago

    india, IN Texonica Enterprises Full time

    Job Description – Digital Advertising ExecutiveAt Texonica Enterprises, we embrace the craft of strategy, optimization, and thoughtful refinement. We love infusing every campaign with meaning, creativity, and the excitement of discovery.Our team is composed of seasoned, hands-on professionals who are always willing to share knowledge. This means you will...

  • Senior Data Analyst

    2 weeks ago

    Gurugram, Haryana, India, IN American Express Full time

    At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new...

  • Lead Data Analyst

    2 weeks ago

    Gurugram, Haryana, India, IN Airtel Digital Full time

    Airtel is a leading telecom provider with over 400 million subscribers. As a data-driven organization, we process 2 trillion events daily and store 100 PB of data, enabling smarter business decisions. With growing data demands and evolving use cases, we need faster, scalable decision-making powered by analytics and AI.About the role:As a Sr .Lead Data...

  • Advertising Manager

    2 days ago

    india, IN Maryzad - ماريزاد. Part time

    Company Description Maryzad, established in 2016, has become Egypt’s largest distributor with consistent annual growth. As part of the Maryzad group, including Zadli and Soltaqa, the company boasts over 30 years of expertise in the energy, electricity, and international trading sectors in the MEA region. Maryzad is a major investor in alternative and...

  • Sr Lead Data Analyst

    2 weeks ago

    Gurugram, Haryana, India, IN Airtel Digital Full time

    Airtel is a leading telecom provider with over 400 million subscribers. As a data-driven organization, we process 2 trillion events daily and store 100 PB of data, enabling smarter business decisions. With growing data demands and evolving use cases, we need faster, scalable decision-making powered by analytics and AI.About the role:As a Sr .Lead Data...

  • Advertising partners

    2 weeks ago

    india, IN TeamLease Services Part time

    Company Description TeamLease Services is a leading people supply chain company in India, catering to over 3,500 employers with solutions to address hiring, productivity, and scaling challenges. As a Fortune India 500 company, TeamLease has hired over 20 million individuals across two decades and operates India’s first NAAC Accredited Skill University and...

  • Group Head

    5 days ago

    Gurugram, Haryana, India, IN dentsu Media Full time

    Open Position: Group Head - Digital Media PlanningTotal work & relevant Experience: 5 to 6 years.About the role:We are seeking a dynamic and experienced Group Head - Digital Media Planning. This role requires a seasoned professional with a robust background in digital media planning. The purpose of this role is to provide support to the senior team, taking...