Data Measurement

3 weeks ago

Hyderabad, Telangana, India Evernorth Full time

About Evernorth
Evernorth Health Services, a division of The Cigna Group (NYSE: CI), creates pharmacy, care, and benefits solutions to improve health and increase vitality. We relentlessly innovate to make the prediction, prevention, and treatment of illness and disease more accessible to millions of people.

Digital Data Senior Analyst

ROLE SUMMARY:

As a Digital Data Senior Analyst, you will be responsible for interpreting complex data sets, analyzing trends, and generating insights to inform strategic decisions and drive business growth. The ideal candidate will have a strong background in data analysis, proficiency with digital analytics tools, and the ability to communicate findings effectively to diverse stakeholders. They will also spend time researching data lineage and running SQL queries to answer detailed questions.

CORE RESPONSIBILITIES:

  • Gather and organize data from various digital sources, including websites, mobile apps, social media platforms, and third-party analytics tools.
  • Perform in-depth analysis of digital data sets to identify trends, patterns, and correlations.
  • Utilize statistical techniques and data visualization tools to present findings in a clear and actionable format.
  • Monitor key performance indicators (KPIs) related to digital marketing campaigns, website traffic, user engagement, and conversion rates.
  • Identify areas of improvement and opportunities for optimization based on data-driven insights.
  • Collaborate with cross-functional teams to develop data-driven strategies and initiatives to enhance digital performance and achieve business objectives.
  • Provide actionable recommendations based on data analysis to drive decision-making at both tactical and strategic levels.
  • Prepare regular reports and dashboards to communicate findings and insights to internal stakeholders, including executives, marketing teams, and product managers.
  • Present analysis results and recommendations in a clear, concise, and visually compelling manner.
  • Ensure the accuracy, completeness, and reliability of digital data by implementing data validation processes and conducting quality assurance checks.
  • Proactively identify and resolve data discrepancies or inconsistencies.
  • Stay updated on industry trends, best practices, and emerging technologies related to digital analytics and data management.
  • Share knowledge and insights with team members to foster a culture of learning and innovation.

QUALIFICATIONS:

  • Bachelor's degree in Statistics, Mathematics, Computer Science, Economics, or a related field. Master's degree preferred.
  • 3-5 years of proven experience as a digital data analyst or similar role, with a strong track record of leveraging data to drive business outcomes.
  • Proficiency in data analysis tools and programming languages such as SQL, Python, R, or similar.
  • Hands-on experience with digital analytics platforms (e.g., Google Analytics, Adobe Analytics, etc.) and familiarity with tag management systems.
  • Solid understanding of statistical methods, hypothesis testing, and predictive modeling techniques.
  • Excellent analytical skills with the ability to interpret complex data sets and generate actionable insights.
  • Strong communication and presentation skills, with the ability to convey technical concepts to non-technical stakeholders effectively.
  • Detail-oriented mindset with a focus on data accuracy and integrity.
  • Ability to work collaboratively in a fast-paced, cross-functional environment and manage multiple priorities simultaneously.

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