Content Writer

3 days ago


Pune Maharashtra India, Maharashtra PALMONAS Full time

Job Title: Content + Copy Writer

Brand: Palmonas

Experience: 2-3 years


Key Responsibilities

• Brand Storytelling: Craft engaging stories and campaigns that reflect Palmonas’ modern-luxury aesthetic and tone of voice.

• Content Writing: Create compelling, well-researched content for blogs, campaigns, and product stories.

• Copywriting: Write clear, creative, and conversion-focused copy for ads, emails, website banners, product descriptions, and packaging.

• Social Media Content: Develop catchy, scroll-stopping captions and ideas for Instagram and other digital platforms.

• Website & Product Content: Write SEO-friendly product descriptions, collection stories, and landing page content that highlight craftsmanship and design.

• Campaign Ideation: Collaborate with cross-functional teams to conceptualize and execute 360° marketing campaigns.

• Scriptwriting: Write short, engaging scripts for brand videos, influencer collaborations, and social media reels.

• Brand Consistency: Maintain Palmonas’ distinctive tone of voice across all communication touchpoints.


Skills & Qualifications

• Strong grasp of brand storytelling, tone, and consumer psychology.

• Excellent command of English, grammar, and a flair for creative writing.

• Prior experience in fashion, lifestyle, or jewellery brands is preferred.

• Good understanding of social media trends and influencer-driven content.

• Ability to turn ideas into catchy one-liners, campaign themes, and hooks.

• Knowledge of SEO and basic digital marketing principles is a plus.


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