Programmatic Analyst
5 hours ago
About the Role
We are looking for a skilled AdTech Specialist with hands-on experience in Programmatic Advertising. The ideal candidate should have a strong understanding of the digital advertising ecosystem and be capable of managing, optimizing, and troubleshooting programmatic campaigns across leading platforms.
Key Responsibilities
- Manage and optimize Programmatic campaigns across various platforms.
- Troubleshoot AdTech-related issues, including reporting discrepancies, campaign delivery challenges, and platform-side errors.
- Collaborate with internal teams and external partners/agencies to ensure smooth campaign execution.
- Prepare, analyze, and interpret campaign reports using Excel and MS Office.
- Maintain a solid understanding of the Ad Agency ecosystem and campaign workflows.
Preferred / Platform Skills
- Experience with major AdTech and Programmatic platforms such as:
- DV360 (Display & Video 360)
- CM360 (Campaign Manager 360)
- DSPs (Demand-Side Platforms)
- SSPs (Supply-Side Platforms)
- GAM (Google Ad Manager)
- Other tools and platforms in the Programmatic Buying ecosystem
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