Social Media Manager

2 days ago

Kochi Kerala India, Ernakulam Dropz Full time

: : - / / - : @ DROPZ is India's first true limited-edition platform, a culture-forward destination where every product drop is rare, intentional, and never restocked. We aren't just building a brand; we're building a platform that curates stories through exclusive in-house drops, creator collaborations, and collectible releases across fashion, lifestyle, and beyond. Every drop is a moment, but the platform is the big picture and our brand must ignite cultural hype.We’re looking for a Social Media Manager to lead DROPZ’s presence across platforms like Instagram, Reddit, Twitter, LinkedIn, YouTube, Discord, and more. You’ll craft engaging content strategies, drive community growth, and make every drop a viral moment for Gen Z and millennial audiences. ’ • Shape Social Media Strategy: Develop and execute a platform-specific content strategy for Instagram, Reddit, Twitter, LinkedIn, YouTube, Discord, and other relevant channels to amplify DROPZ’s bold, hype-driven identity. • Drive Content Execution: Publish posts/stories/reels, and community-driven content, ensuring alignment with DROPZ’s vibrant aesthetic and campaign goals. • Build Community Engagement: Foster DROPZ’s community by engaging with followers, responding to comments/DMs, and building hype through interactive posts and Discord events. • Collaborate with Creative Teams: Work with the Creative Lead, Social Media Designer, and Content Writers to ensure cohesive, on-brand visuals and copy. • Coordinate Campaign Rollouts: Support pre-launch teasers, drop announcements, and post-launch engagement, collaborating with the growth team’s Partnership Manager for influencer collabs. • Analyze & Optimize Performance: Use analytics tools to track engagement, follower growth, and campaign performance, refining strategies for maximum impact. • Stay Trend-Aware: Monitor social media trends, platform algorithms, and cultural shifts to keep DROPZ’s presence fresh, relevant, and ahead of the curve. • Support Production Coordination: Collaborate with the Creative Lead to ensure timely delivery of social media visuals and videos, aligning with campaign schedules. • A social media manager with experience managing brand accounts (agency or startup background preferred). • A digital native with deep knowledge of Instagram, Twitter, LinkedIn, YouTube, Discord, and emerging platforms, tailored to Gen Z and millennial audiences. • Skilled in analytics tools to drive data-informed strategies. • Collaborative, working seamlessly with designers, writers, and production teams to deliver cohesive campaigns. • Culturally tuned-in, with a strong sense of fashion, lifestyle, and hype-driven trends, backed by a portfolio of successful social media campaigns. • Organized and fast-paced, thriving in a dynamic environment with high-volume content demands. • Creative and strategic, able to turn drop moments into viral cultural phenomena. • A pivotal role in shaping DROPZ’s social media presence and cultural impact as India’s first limited-edition platform. • Creative freedom to craft bold, engaging content strategies alongside a structured environment to grow your skills. • The chance to build a vibrant community for a fast-growing startup with high cultural stakes.

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