Copywriter

2 weeks ago

Bengaluru Karnataka India, Karnataka Ola Electric Full time

About the Role:

We’re looking for an experienced Copywriter with 3–5 years of hands-on experience in creating impactful, brand-led communication. The ideal candidate should have a flair for storytelling, a sharp understanding of audience behavior, and the ability to turn briefs into memorable ideas and copy that drives engagement.


Key Responsibilities:

  • Develop compelling and original copy for campaigns, digital ads, social media, emailers, and website content.
  • Partner closely with design, marketing, and product teams to craft communication that’s both creative and business-driven.
  • Maintain and evolve brand tone of voice across all channels.
  • Conceptualize and execute integrated marketing campaigns end-to-end.
  • Edit and refine copy to ensure clarity, consistency, and creative excellence.
  • Research audience insights, industry trends, and competitors to keep content fresh and relevant.
  • Contribute ideas to brainstorming sessions and creative strategy discussions.


Requirements:

  • 3–5 years of experience in copywriting, preferably in advertising, digital marketing, or brand communications.
  • Strong portfolio showcasing versatility — long-form, short-form, campaign copy, and social media.
  • Excellent command of language, grammar, and storytelling.
  • Proven ability to write for different tones and audiences.
  • Comfort working in fast-paced, collaborative environments with tight timelines.


Nice to Have:

  • Experience working with tech, mobility, or consumer brands.
  • Understanding of performance marketing and SEO copywriting.
  • Ability to contribute to content strategy and brand narrative building.

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